Social Media Marketing Manager

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Sector: Data Science, Marketing, Advertising and PR, Media and Publishing
Role: Manager
Contract Type: Permanent
Hours: Full Time

DESCRIPTION

Interested in Amazon Alexa and the future of voice assistants and connected devices? Come work on it The Alexa Brand Marketing team is looking for a dynamic, customer-obsessed and passionate marketeer to help drive voice assistant growth by connecting new and existing Alexa customers to the most relevant features and functionalities.

We're looking for a social media manager with experience in paid social operations across EU5. This individual will lead activation of paid social campaigns across key social media platforms - YouTube, Instagram, and TikTok - handling launch, optimization, and reporting. This individual should have a proven track record managing multiple stakeholders (both internal & agency) and integrated campaigns end to end.

The ideal candidate will be comfortable dealing with significant ambiguity, have strong ownership, can work successfully across global teams (internal & agency), and have a good sense of metric-based decision making. You will need to be highly organized, analytical, able to prioritize effectively in a fast-moving environment. You should also be comfortable guiding partner teams on social best practices in order to improve performance and processes, communicating clearly and persuasively.

Key job responsibilities

1. Own EU social marketing content calendar creation and management, as well as communication and partnership with internal teams such as PR, Product Marketing and wider Brand team.
2. Lead the end-to-end management of paid social media campaigns, from strategy to implementation and reporting (ideally familiar with Sprinklr).
3. Offer insights and data-driven recommendations to improve campaign performance.
4. Collaborate with wider agency teams on campaign planning, activation, and performance reporting.
5. Adopt a test-and-learn approach, experimenting with new products, targeting strategies, and ad formats.
6. Drive best practices to maximise campaign impact and continuously optimize for performance.

1. Multiple years of experience in social media marketing.
2. Bachelor's degree in Business, Marketing or Communications.
3. Experience working with external marketing agencies.
4. Experience managing & running paid social media campaigns.
5. Experience with digital content management platforms (e.g. Sprinklr).
6. Strong analytic and quantitative skills - ability to use data to develop and measure marketing programs.

1. High attention to detail and ability to manage multiple, competing priorities simultaneously.
2. Excellent cross-functional collaboration skills, ability to impact outcomes in a fast-paced, matrixed environment.
3. Excellent English verbal and written communication skills.
4. Fluency in German, French, Spanish or Italian is a plus.

Amazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We value your passion to discover, invent, simplify and build. Protecting your privacy and the security of your data is a longstanding top priority for Amazon. Please consult our Privacy Notice (https://www.amazon.jobs/en/privacy_page) to know more about how we collect, use and transfer the personal data of our candidates.

Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you're applying in isn't listed, please contact your Recruiting Partner.

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