Campaigns / Senior Campaigns Executive – London

3 days ago

London, Greater London, United Kingdom Blue Legal Full time
Campaigns / Senior Campaigns Executive – London

Location: London
Salary: Market Rate
Salary band: Market Rate
Contract type: Permanent
Date posted: 15/12/2023

A top-tier international law firm is seeking a Campaigns Executive to join their London office. Working closely across industry groups within the marketing and business development team, you will support in achieving profile-raising objectives through planning and implementation of thought leadership campaigns, targeting clients, prospects, and external stakeholders, driving brand recognition for the firm's core sectors.

The Responsibilities:

  • Develop marketing campaigns to improve brand reputation with existing and prospective clients and generate revenue opportunities.
  • Collaborate with industry lead partners and the Campaigns Manager to identify key business issues/topics and execute integrated marketing campaigns.
  • Identify opportunities and key issues through conducting market research, analyzing trends, and monitoring competitor activities.
  • Manage end-to-end execution of smaller campaigns, including theme development, content creation, and platform selection.
  • Contribute to social media plans for each campaign and manage the campaigns playbook.
  • Oversee editing and proofreading of campaign content, ensuring high quality and adherence to brand guidelines.
  • Brief and collaborate with internal teams and external agencies, including PR, designers, and social media experts.
  • Deliver regular reports to senior colleagues and partners on campaign results, including ROI measurement.

The Candidate:

  • Previous marketing/campaigns experience within a legal/professional services firm.
  • Digital marketing experience preferred.
  • Experience with client-facing activity – desirable.
  • Project management experience preferred.
  • Educated to a degree level – preferably Business or Marketing related.

Please note: Due to the specific sectors we work in, only candidates with valid work experience in a Law Firm, Accountancy Firm, Management Consultancy, Property/Construction Firm, Financial Services Firm, or a high-profile relevant Association or Agency will be considered. We regret that our clients will not accept applications outside of these areas.

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