Store Colleague

Apply for the Store Colleague role at GO Outdoors LTD. At GO Outdoors, our purpose is to inspire and equip everyone for life outdoors. We believe in the positive benefits of the outdoors, whether it be daily dog walks, hiking Ben Nevis, horse riding or cold water therapy, and we provide the best equipment for all outdoor activities at the best price guaranteed. Our values—One Team, Responsibility, Passion, Integrity—guide us every day as we strive to be the nation's favourite outdoor retailer. If you share our passion and want to make a difference, join our team to be part of something unbeatable. Role overview We are seeking an enthusiastic Sales Assistant to play a vital role in delivering an exceptional shopping experience for our customers. You will have ample opportunities for career development within JD Group, with a focus on progression and skill development. Responsibilities Provide exceptional customer service by greeting customers warmly, ensuring they receive the best experience, and understanding the customer service measurement program. Drive and exceed sales targets by utilizing in-store devices, offering the full product range, and maximizing opportunities for add‑on sales. Maintain high visual and merchandising standards by ensuring the shop floor is clean, well‑stocked, and displays are organized according to brand guidelines. Support overall store operations by assisting in other departments as needed, representing the company professionally, and adhering to safety guidelines. Process sales transactions, including cash handling and card payments accurately. Upsell and cross‑sell products to maximise sales opportunities. Maintain stock levels on the shop floor and ensure shelves are well‑organized and appealing. Address and resolve customer queries in a professional manner. Work closely with other sales assistants and team members to achieve store targets. Role objectives and KPIs Contribute to achieving or exceeding the store's monthly sales target. Drive all additional KPIs including units, conversion, ATV, UPT. Achieve upselling and cross‑selling targets. Maintain a high Net Promoter Score. Ensure all stock on the shop floor is fully replenished. Skills and Experience A positive attitude towards a fast‑paced, customer‑focused retail environment. Ability to view challenges as opportunities to develop yourself, learn new skills and advance your career. Confident interpersonal and communication skills; thrives in social situations through engagement with customers. Flexibility to work various shifts, including weekends and holidays, based on store needs. Benefits Company discount of 25% off a large number of products in‑store and online (JD Sports, Size?, Foot Patrol, Blacks, Millets, GO Outdoors) Exclusive deals and discounts and offers from retail and hospitality businesses through our online benefits platform (TELUS Health) Access to counselling services, digital health and well‑being advice through our benefits platform (TELUS Health) Health cash plans Wide range of internal development courses to support personal and professional development throughout your career journey with the Group Access to apprenticeships & accredited qualifications – Earn while you learn and gain nationally recognised qualifications (England Only) Discounted gym memberships at JD Gyms Access to colleague networks, to share lived experiences and support initiatives that drive positive change. Opportunities to volunteer and contribute to JD Foundation Employer engagement forums to help influence positive change Incremental holiday allowance Seniority level Entry level Employment type Full‑time Job function Sales and Business Development Industries Retail Applications that meet the skills criteria will be contacted for a 1st‑stage meeting with the talent team. Shortlisted candidates will then be invited to interview with the hiring manager. Thank you again for your time. #GO #J-18808-Ljbffr