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Lead Paid Social Creative
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About Charlotte Tilbury Beauty Founded by British makeup artist and beauty entrepreneur Charlotte Tilbury MBE in 2013, Charlotte Tilbury Beauty has revolutionised the way people apply makeup with a range that is easy to use, choose and gift. The brand has broken records across countries, channels and categories, and grows at a rapid pace. With over 2,300 employees worldwide, the company operates in 50 markets and continues to scale through innovative retail and product launches powered by industry‑leading technology. Charlotte Tilbury embraces challenges, encourages disruptive thinking and creates a culture of winning together and shared magic. About the Role We are seeking a talented Lead Paid Social Creative to significantly impact the creative development of our global paid social campaigns. You will use performance marketing (specifically paid social) data to create optimal campaign content, interpreting results to develop strategic and thoughtful creative. The ideal candidate should have a background in performance marketing and/or creative development for digital ads, feel confident developing creative workflows, manage multiple projects and collaborate with key stakeholders. Additionally, the candidate should be highly organised, a problem‑solver, an excellent communicator, and eager to learn. Responsibilities Partner with Global Marketing, Creative Agency and Performance Marketing to design campaign briefs and objectives. Oversee the full creative development process for paid social, including core and new product campaigns, and act as a creative consultant to our internal creative agency. Develop brand‑consistent, skillfully written and designed content that drives sales, enhances brand awareness and improves overall brand equity. Manage 1‑2 full‑time editors, briefing storyboards, and providing consistent feedback for optimisations. Generate new content to expand the asset library, coordinate with Digital, Social and Creative agency teams, and own entire UGC campaigns. Handle day‑to‑day stakeholder management and reporting with senior leaders such as the CMO, Head of Creative and Director of Global Marketing. Maintain and update all ‘Always‑on’ paid social resources across systems and trackers. Forecast and manage the full‑year paid social creative budget, including editor costs and content needs. Who You Will Work With Reporting into the Global Brand Marketing Director. About You 5‑7 years of experience in performance marketing, driving paid social advertising strategy and content creation, ideally within beauty or consumer goods. 2 years of experience with project management and stakeholder reporting. Innovative thinker and creatively driven. A go‑getter, autonomous worker. Skilled in reporting, measurement and interpreting results to apply to campaigns. Self‑motivated, action‑oriented and ambitious with a positive “can‑do” attitude. Keen interest in skin‑care, beauty and fashion, and an avid follower of relevant trends. Why Join Us? Be part of a values‑driven, high‑growth journey that empowers everyone to be their best. Hybrid model with flexibility to work how suits you best. 25 days holiday (plus bank holidays) and an extra day to celebrate your birthday. Inclusive parental leave policy supporting all parents and carers. Financial security and planning with pension and life assurance for all. Wellness and social benefits, including Medicash, Employee Assist Programs and regular social connects. Bring your furry friend on allocated dog‑friendly days and spaces. Generous product discounts and gifting. Our Commitment to Diversity At Charlotte Tilbury Beauty, we celebrate and support people from diverse backgrounds, cultures and perspectives. We aim to build a workforce that reflects the communities we serve, and we welcome candidates with varied levels of experience provided they can demonstrate the necessary skills. #J-18808-Ljbffr
