Digital Marketing Executive

2 weeks ago


Bradford, United Kingdom Sayjo Recruitment Ltd Full time

**Digital Marketing Executive is required for a rapidly expanding insurance company in Bradford.**

£20000 - £25000/annum neg. depending on experience

Our client is looking for someone who is fast-moving and insight-driven, you’ll be keeping website optimised for search engines and conversion rate. You will be a key member of the clients ecommerce team reporting to the Marketing Manager

**Role purpose**:
The role would be helping to deliver web insight and the multi-channel marketing strategy by managing the marketing mix the best way possible. You could be an SEO Executive looking to broaden your channel exposure.

This is a full-time office hours hybrid post, three days in the office and working from home on Tuesdays and Fridays.

**Knowledge, skills and experience**:
**Essential**:

- A background in digital marketing a must. A background in ecommerce even better
- Someone tech-savvy that feels comfortable getting to grips with a CMS and editing a or a AB testing their latest ad copy
- Experience with Google Merchant Center, Google Search Console or GoogleAds and Google Analytics
- If a SEO-er: Content Strategy, Site Audits, Keyword Planning and Analytics Management
- MS Office proficient and an Excel dynamo
- A team player ready to contribute in a fast-moving, friendly SME
- Strong organisation skills: self-directed & capable of working effectively in a fast paced, exciting environment while juggling multiple projects
- A great communicator, both written and verbal.

**Key Responsibilities**:

- Data manipulation and insight to support reporting on our successes. Spreadsheet and Analytics champion
- Helping to implement our promotional plans across the website and digital channels.
- Keeping our channels up to date with promotions and product launches to power our campaigns.
- Refreshing our online product catalogue and publishing new lines online. Responsibility of CMS and Magento
- Developing on-site content with SEO and the customer in mind - spotting where we can improve the customer journey as you go and providing SEO insight to the wider team.
- Ad-hoc research to support the ecommerce strategy and help spot competitive advantages.



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