Digital Channels Executive

2 weeks ago


Manchester, United Kingdom VMA Group Full time

This is an exciting opportunity for a Digital Communications professional to join a busy team as they embark on a digital modernation of its business. Offering excellent flex working (one day a week in office) and can be based from any of their offices inManchester, Leeds or Birmingham.

The Channel Executive’s main objective is to devise content, edit and support others to ensure the internet is the go to source of trusted information.

**Direct responsibilities**
- Understand key audiences and their online journey and behaviour, and use audience insights to inform content planning; gather insight on communication usage, needs and preferences.
- Produce regular reports on the effectiveness of channels using analytics tools.
- Support development and adoption across the business, training and advise where required
- Create digital 'how to’ guidelines, tips and training tools to support communicators and other stakeholders
- Own and execute a content schedule for Intranet and other digital channels
- Make sure there is a coherent plan for the homepage content on the intranet, working across communications team to ensure content is relevant and support the team to maintain new and features content
- Support the delivery and implementation of a measurement approach and reporting dashboard showing communication engagement and value.

**_VMA_**_GROUP is a leading international interim, contract, temporary and permanent recruitment and executive search specialist. We are specifically focused on providing support to the communications, digital and marketing communities._
- Our specialist practice areas cover: communications, corporate communications, internal communications, change communications, PR, media relations, financial communications, CSR, public affairs, investor relations, marketing, digital marketing and agencyservices._
- We have a reputation for providing expert consultancy services and advice, supported by in-depth knowledge of the professions we recruit for. Our thought leadership and benchmarking studies have become go-to resources for the communications and marketingindustry, supporting planning and decision-making for organisations of all shapes and sizes._
- In the UK,**VMA**GROUP has offices in London and Manchester and in Europe, **VMA**GROUP has offices in Amsterdam and Brussels, but we work with organisations and individuals on a global basis._

**_VMA_**_GROUP is committed to equal opportunities and is a Diversity Pledged Recruiter._



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