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Senior Marketing Executive, Futurebuild Marketing · Twickenham ·

1 week ago

twickenham england United Kingdom Easyfairs Full time

For the past 20 years, Futurebuild has been at the forefront of the sustainability movement, driving meaningful change and shaping a better built environment. As a dynamic and ever-evolving event, we put our community at the heart of everything we do. Our mission is to provide a platform that connects the entire built environment, sparks inspiration, and accelerates the transition to net zero. Futurebuild is where industry leaders, innovators, and changemakers come together to debate, collaborate, and showcase cutting-edge solutions and emerging technologies that will define the future of sustainable construction.

The Opportunity:

We are looking for a dynamic and driven Senior Marketing Executive to lead and implement our PR and communications strategy for Futurebuild. The role will focus on building relationships with key media partners, industry associations, exhibitors, and visitors, working alongside our PR agency. Reporting to the Marketing Manager, the Senior Marketing Executive will also have responsibilities for tasks within the wider event marketing campaign. The ideal candidate will have experience in public relations, content creation, and event marketing and will be able to thrive in a fast-paced environment.

Key Responsibilities

PR and Media relations
  • Create and edit press releases to maximise event exposure.
  • Work closely with the PR agency to develop campaigns that position Futurebuild as the must-attend industry event.
  • Develop and maintain relationships with industry press to get more regional and national press coverage for Futurebuild.
Partner and stakeholder management
  • Managing industry associations and media partners, ensuring agreements are executed effectively.
  • Work with the Programme and Content Co-ordinator to liaise with speakers.
  • Manage the delivery of the Futurebuild Knowledge Programme ensuring the content is correctly presented across all marketing channels.
Marketing and Content Development
  • Writing engaging copy for brochures, website, and email campaigns.
  • Utilise the full marketing mix, including social media, email, website, and digital marketing to promote the event.
  • Support the Marketing Manager with executing tasks related to the exprom and visprom marketing campaigns.

Skills and experience required

  • Strong copywriting and proofreading skills across different marketing channels.
  • Experience in public relations, media relations (preferred).
  • Proven ability to execute social media campaigns and manage digital content.
  • Experience using CMS platforms for website updates.
  • Hands-on experience using email marketing platforms to create and send emails.
  • Must have strong skills in Microsoft Office tools.
  • Prior event marketing experience highly desirable.
  • Confident in communicating with partners, speakers, exhibitors, and visitors face-to-face and over the phone.
  • Self-motivated with the ability to work independently and as part of a team.
  • Comfortable working under pressure and meeting deadlines.
  • High attention to detail and a creative, problem-solving mindset.

Who are we?

Easyfairs is a pan-European event company. We organise and host more than 200 events in 14 countries (Algeria, Belgium, Denmark, Finland, France, Germany, Italy, the Netherlands, Norway, Portugal, Spain, Sweden, Switzerland, and the United Kingdom) and we manage eight venues in Belgium, the Netherlands, and Sweden. Our passion is to bring business communities and communities of interest together. We strive to "easify" the life of our customers and increase the return on their investment of time and money through all-in formulas, advanced technology, and a customer-centric approach. The Easyfairs Group employs 750 highly committed talents. Our commitment to excellence has been recognised several times. We were named Belgium's "Entrepreneur of the Year" in 2018 and Deloitte has named us a "Best Managed Company" six years running (2019-24). The company is ranked 11th in the list of the world's leading exhibition companies.

Benefits:

  • Birthday day off
  • Flexible working as well as hybrid working
  • Enhanced family pay (maternity & paternity)
  • Cycle to work scheme
  • Interest-free travel loans
  • Free online academy to focus on professional development and upskilling
  • Specialist external performance coach services available to all employees
  • Employee assistance programme
  • 24/7 access to our virtual GP service
  • Long service awards
  • Pension as well as offering salary sacrifice
  • Life cover
  • Group income protection
  • Fully stocked beer & wine fridge in the office
  • Regular company socials organised throughout the year

We understand that applicants can be put off applying for a job if they feel they don't fit all of the requirements. If you're excited about working for us and have most of the skills/experience we're looking for, please go ahead and apply Here at Easyfairs, we are passionate about the power of fostering a diverse, equitable, and inclusive environment for our team to thrive in. We are proud to be an Equal Opportunity Employer.

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