HubSpot Funnel

Revenue Funnels | HubSpot | Sales Psychology | Marketing Automation | CRO

Great marketing doesn’t just generate leads. It understands what makes people buy.

Why does someone click but not enquire? What makes a prospect book a call? What messaging builds trust, overcomes objections and turns curiosity into a buying decision?

And can you personally build a funnel that turns those insights into results?

We’re The Travel Franchise, the UK’s leading travel franchise, voted Best Lifestyle Franchise in the World two years running. We already generate thousands of enquiries every month. Now we need a commercially sharp, technically brilliant, hands‑on funnel specialist to turn that interest into qualified opportunities and new franchise owners.

This isn’t about building automations to a brief. It’s about understanding the audience, developing the strategy, writing persuasive messaging, building the entire funnel and continually testing what works.

If you love the psychology of selling as much as the technology behind it, we’d love to meet you.

The Role at a Glance

HubSpot Funnel & Conversion Marketing Manager

Remote - UK | Bournemouth Preferred for Occasional Collaboration

Competitive Salary DOE + Bonus

Permanent | Full Time

Pedigree:

UK’s Leading Travel Franchise | Best Lifestyle Franchise in the World Two Years Running

Your Background / Skills:

HubSpot (5+ Years), Revenue Funnels, Marketing Automation, Sales Copywriting, Direct Response Marketing, Sales Psychology, CRO, Lead Nurture, Landing Pages, WordPress, Elementor, A/B Testing

The Role a Year From Now...

Your first year will have been a success if you’ve delivered these three outcomes:

• More qualified franchise opportunities: You’ve improved how we convert existing interest into booked conversations, qualified enquiries and new franchise owners.
• High-performing revenue funnels: You’ve personally built sophisticated HubSpot funnels that guide prospects through a longer, considered buying journey with compelling messaging, intelligent automation and timely follow-up.
• Measurable conversion improvements: You’ve continually tested and refined landing pages, copy, campaigns and nurture sequences, using performance data to lift conversion and commercial results.

This Role

This is a genuinely hands‑on, commercially focused funnel-building role. We’re not looking for someone to manage HubSpot, oversee agencies or implement campaigns designed by somebody else. We need someone who can spot a commercial opportunity, understand the audience and independently work out how to turn interest into action.

Buying a travel franchise is a significant personal and financial decision. Prospects may spend weeks or months researching and weighing up their options. So the marketing journey needs to do far more than capture an email address: it must build trust, create desire, address objections and move people towards a conversation with our sales team.

You’ll make that happen, from messaging and copy to landing pages, HubSpot workflows and conversion testing. Working closely with our marketing team and Co-Founders, you’ll have the freedom to challenge assumptions and introduce new ideas.

What You’ll Be Working On

Building complete revenue funnels: Designing and personally building multi-step HubSpot funnels that move prospects from initial interest to qualified sales opportunity.

Creating persuasive messaging: Writing landing-page copy, email sequences, headlines and CTAs that connect with the audience’s motivations and buying psychology.

Understanding the buying journey: Identifying what prospects need to hear, see and experience at each stage of a high-value, longer-consideration sale.

Developing intelligent automations: Building complex workflows, behavioural triggers, segmentation, lead scoring and nurture sequences that respond to prospect intent.

Creating high-converting land