Associate Director, Media Planning

1 week ago

London, Greater London, United Kingdom Blue State Full time
Associate Director, Media Planning & Buying (Evergreen)

Interested in joining Blue State's Media team? Submit your application here to ensure you're first in line for future opportunities. Please note: this is an "evergreen" job post (i.e. not an active job post), but your expression of interest matters to us. While interviews aren't ongoing, we're excited to connect with talented individuals who share our commitment to Blue State's mission.

What to know

Execute innovative marketing strategy through a diverse channel mix, for leading NGOs, charities and brands. As an Associate Director in the Paid Media Team, you'll oversee the execution of digital advertising campaigns across clients ranging from leading UK and global charities and UN bodies, to global brands and their CSR programmes.

You will know how to drive strong performance metrics for clients, whilst thinking holistically about the brand and how these metrics contribute to wider conversation about marketing budgets and long-term growth objectives. You will be a senior member of our media practice in London, supporting the Media Director in shaping processes and innovating our client channel mix to drive results.

This may be the right role for you if you're someone who is equally strategic, creative, and analytical. Switching seamlessly from a client presentation to writing an insightful analysis of campaign performance, and rolling up your sleeves to launch advertising campaigns in new platforms are no big deal for you. You're used to spending most of your day speaking in acronyms — terms like CPA, DSP, VTR, and ROAS are a natural part of your vocabulary — and you know how to explain them to clients and colleagues.

A day in the life

  • Translate clients' strategic visions into media objectives and KPIs to accomplish a wide range of client objectives including direct response (lead gen and fundraising), awareness, persuasion, and advocacy.
  • Analyse ongoing and historical performance data to identify opportunities for improvement, make strategic recommendations, and generate reporting and insights to drive optimisation.
  • Have a strong POV on measurement, attribution, and conversion tracking, and apply that knowledge to strategic recommendations and ongoing campaign management.
  • Participate in (and frequently lead) client-facing interactions — you'll be the subject-matter expert for the platforms you manage.
  • Plan, build, manage, and optimise media campaigns across multiple platforms, and oversee others in the team across multiple accounts to ensure media buying is efficient, effective and compliant.
  • Work collaboratively with other internal or external teams, including media planners, strategists, account directors, designers, and analysts, to produce campaigns, creative ideas, audience and target recommendations, and experimental designs.
  • Be an internal and external thought leader and help keep us up to date with the latest digital media trends by maintaining relationships with media partners, and engaging in media R&D projects, writing blog posts, and participating on panels.

What we offer

  • Unlimited time off (inclusive of sick, personal and vacation days)
  • $1,000 annual in professional development funds (local equivalent)
  • Fully subsidised health and dental insurance for employees (subject to tax)
  • Generous pension match via salary sacrifice
  • Parental leave policy for up to 32.5 week of coverage at full pay, inclusive of all genders and supporting a range of family structures
  • Group Income Protection (GIP)
  • Group Life Assurance (GLA)
  • Optional holiday travel insurance
  • Pre-tax season ticket loans
  • Cycle to work (up to £2000)
  • Remote work flexibility

We approach in-office working with a hybrid model, with presence in our office required at two days per week. To enter our London office or attend Blue State events, staff is required to submit a self-administered lateral flow test prior to attending.

Some things we're looking for

  • 6-8 years experience in a hands-on paid media planning and buying role using a mix of digital channels (Social, Search, Display, Video, Audio, etc)
  • Demonstrated experience translating client business goals into cohesive media strategies and specific KPIs, and a record executing campaigns that delivered on those goals.
  • Ability to effectively manage multiple clients and projects on time, within budget, and meet performance goals.
  • High proficiency with digital advertising platforms — you've demonstrated a level of mastery of paid social, paid search, and/or programmatic trading — as well as Google Analytics and other measurement platforms
  • Exceptional attention to detail, especially with regards to campaign setup and trafficking, QA, and reporting.
  • Ability to adapt to new situations, solve problems on the fly, and communicate with those around you.
  • A shared passion and curiosity for delivering change. This includes comfort with ambiguity, a restlessness that resists the status quo, and a commitment to quality that ensures we're always making progress.

At Blue State, diversity is a necessity, not a nice-to-have. We encourage those from underrepresented communities — women, people of color, LGBTQIA+, immigrants, those with disabilities and people at all the intersections in between — to apply. Even if you don't think your current skill set checks every box, but this role seems to align with your strengths, we want to hear from you.

Blue State is committed to creating an inclusive and accessible application and interview process. If you would like to request a reasonable accommodation for a disability, including the use of AI tools throughout the hiring process, please contact us at recruiting@bluestate.co with the subject line: Accommodation Request to get started.

Seniority level
  • Mid-Senior level
Employment type
  • Full-time
Job function
  • Project Management and Information Technology
  • Industries: Advertising Services
#J-18808-Ljbffr

  • Associate Director, Media Planning

    1 week ago

    London, Greater London, United Kingdom Blue State Full time

    Deputy Director, Talent Acquisition @ Blue State | Talent Acquisition ExpertWhat to knowExecute innovative marketing strategy through a diverse channel mix, for leading NGOs, charities and brands. As an Associate Director in the Paid Media Team, you'll oversee the execution of digital advertising campaigns across clients ranging from leading UK and global...

  • Associate Director, Media Planning

    4 weeks ago

    London, Greater London, United Kingdom Blue State Full time

    As an Associate Director in the Paid Media Team, you'll oversee the execution of digital advertising campaigns across clients ranging from leading UK and global charities and UN bodies, to global brands and their CSR programmes. You will know how to drive strong performance metrics for clients, whilst thinking holistically about the brand and how these...

  • Associate Director, Media Planning

    4 days ago

    London, Greater London, United Kingdom Blue State Digital Full time

    What to knowExecute innovative marketing strategy through a diverse channel mix, for leading NGOs, charities and brands. As an Associate Director in the Paid Media Team, you'll oversee the execution of digital advertising campaigns across clients ranging from leading UK and global charities and UN bodies, to global brands and their CSR programmes.You will...

  • Associate Director, Media Planning

    4 weeks ago

    London, Greater London, United Kingdom Blue State Full time

    What to knowExecute innovative marketing strategy through a diverse channel mix, for leading NGOs, charities and brands. As an Associate Director in the Paid Media Team, you'll oversee the execution of digital advertising campaigns across clients ranging from leading UK and global charities and UN bodies, to global brands and their CSR programmes.You will...

  • Associate Director, Media Planning

    7 days ago

    London, Greater London, United Kingdom JR United Kingdom Full time

    Social network you want to login/join with:Client:Blue StateLocation:London, United KingdomJob Category:OtherEU work permit required:YesJob Views:8Posted:18.04.2025Expiry Date:02.06.2025Job Description:What to knowExecute innovative marketing strategy through a diverse channel mix, for leading NGOs, charities and brands. As an Associate Director in the Paid...

  • Retail Media Associate Director

    22 hours ago

    London, Greater London, United Kingdom 3Search Full time

    Job Description This role is a 6 month contract.We are working with a Global big 6 Media Agency who are in a long-term strategic partnership with a leading global Consumer Goods brand, and are enhancing their performance media strategy across Europe.Salary: £65-75kLocation: Central LondonWorking Model: 3 days in office, 2 days Home.The Retail Media...

  • Media Planning Director

    2 weeks ago

    London, Greater London, United Kingdom Future Full time

    What You'll Be DoingFuture is looking for a Media Planning Director to join our dynamic planning team. You will use our arsenal of well-known and respected media brands and editorial experience to create planning and partnership pitches across multiple clients in lifestyle, homes, tech, entertainment, FMCG, and beyond.Reporting to the Head of Planning, you...

  • Media Planning Director

    4 days ago

    London, Greater London, United Kingdom Future Full time

    What You'll Be DoingFuture is looking for a Media Planning Director to join our dynamic planning team. You will use our arsenal of well-known and respected media brands and editorial experience to create planning and partnership pitches across multiple clients in lifestyle, homes, tech, entertainment, FMCG, and beyond.Reporting to the Head of Planning, you...

  • Associate Director/Director, Commerce Media

    4 days ago

    London, Greater London, United Kingdom PubMatic Full time

    Associate Director/Director, Commerce MediaLondon, GBAbout the RoleThe Associate Director/Director, Commerce Media is a highly visible and strategically important role at PubMatic, reporting into the Senior Director, Commerce Media. We are looking for an individual whose experience in working in the Commerce Media space has given her or him a keen...

  • Retail Media Associate Director

    7 days ago

    London, Greater London, United Kingdom JR United Kingdom Full time

    We are working with a global big 6 Media Agency who are in a long-term strategic partnership with a leading global Consumer Goods brand, enhancing their performance media strategy across Europe.Location: Central LondonWorking Model: 3 days in office, 2 days Home.The Retail Media Associate Director will play a pivotal role in shaping the future of digital...

  • Associate Director, Planning, EMEA

    1 week ago

    London, Greater London, United Kingdom myGwork - LGBTQ+ Business Community Full time

    About the Role:PHD EMEA is looking for an Associate Director of Planning to work on the EMEA business for a large FMCG / CPG company. We've recently expanded our remit with the business and restructured our team, leading to this opening.This role will be leading comms planning excellence by bringing together evidence and ideas to create compelling annual...

  • Media Planning Director

    4 hours ago

    London, Greater London, United Kingdom grapevinejobs.co - Jobboard Full time

    The Media Planning Director EMEA is a pivotal role in leading the planning and execution of digital, audio, and TV media strategies for the EMEA ad sales team.ABOUT DIVISIONThis position supports the EMEA Advertising Sales Team, which is tasked with generating ad revenue across the Europe, Middle East & Africa Region. The team collaborates closely with...

  • Media Planning Director

    6 days ago

    London, Greater London, United Kingdom BBC Group and Public Services Full time

    Media Planning DirectorBrands, Marketing and AudiencesPermanent - Full TimeLondon, GB, W12 7FAJob Closing Date: 16/04/2025THE ROLEBBC Studios is a world-renowned content studio and channels & streaming business, powered by British creativity, with a reach that touches audiences in every corner of the globe. We work with outstanding creative talent who are...

  • Media Planning Director

    4 days ago

    London, Greater London, United Kingdom ENGINEERINGUK Full time

    You will need to login before you can apply for a job.Sector: Media and PublishingRole: DirectorContract Type: PermanentHours: Full TimeABOUT BBC STUDIOSBBC Studios is a world-renowned content studio and channels & streaming business, powered by British creativity, with a reach that touches audiences in every corner of the globe. We work with outstanding...

  • Media Planning Director

    2 weeks ago

    London, Greater London, United Kingdom Future Publishing Full time

    What you'll be doing Future is looking for a Media Planning Director to join our dynamic planning team. You will use our arsenal of well-known and respected media brands and editorial experience to create planning and partnership pitches across multiple clients in lifestyle, homes, tech, entertainment, FMCG, and beyond. Reporting to the Head of Planning,...

  • Associate Director, Planning, EMEA

    4 days ago

    London, Greater London, United Kingdom ENGINEERINGUK Full time

    You will need to login before you can apply for a job.About the Role:PHD EMEA is looking for an Associate Director of Planning to work on the EMEA business for a large FMCG / CPG company. We've recently expanded our remit with the business and restructured our team, leading to this opening.This role will be leading comms planning excellence by bringing...

  • Associate Director Media Strategy

    2 weeks ago

    London, Greater London, United Kingdom Dept Agency Full time

    Associate Director Media StrategyLondon, hybridInternally, this role we be known as 'Associate Director, Integrated Planning & Strategy'.This position sits in our Growth Marketing service based in London or Manchester. We combine data, technology, creative content, and paid media to crack brands' business problems & drive revenue through a variety of digital...

  • Associate Director Media Strategy

    4 days ago

    London, Greater London, United Kingdom Dept Agency Full time

    Associate Director Media StrategyLondon, hybridInternally, this role we be known as 'Associate Director, Integrated Planning & Strategy'.This position sits in our Growth Marketing service based in London or Manchester. We combine data, technology, creative content, and paid media to crack brands' business problems & drive revenue through a variety of digital...

  • Associate Director- Paid Media

    4 days ago

    London, Greater London, United Kingdom PRWeek UK Full time

    **Associate Director- Paid Media & Digital Health**Employer Location London (Central) Salary £70,000 to £90,000 Closing date 8 May 2025 View more categories View less categories Contract Type Hours Discipline , , Seniority Sector Business Type Benefits , You need to or to save a job. Send job ...

  • Account Director Media Planning

    4 days ago

    London, Greater London, United Kingdom Ledger Bennett Full time

    We're on a mission to be the biggest B2B agency in the world. How? By rethinking what B2B agencies can deliver. By going further than just building campaigns that lead to MQLs. By developing strategies that keep working post-sale and building deeper, more meaningful customer relationships.We built our talented, flexible-working team based on three...