Trade Marketing Manager

2 days ago


Newcastle upon Tyne, United Kingdom Central Employment Full time

Central Employment are working with an established global services provider, as they look to recruit a Trade Marketing Manager, to deliver a range of in-store trade marketing activations.Take the next step in your career now, scroll down to read the full role description and make your application.Newcastle based + some travelHybrid working options, 3 days in officeCirca £40,000-£45,000 DOEWith a background in Retail,/Trade Marketing, you'll be an enthusiastic self-starter with strong written and organisational skills and an impeccable eye for detail. Working within the fast-paced retail marketing team, you'll have a positive attitude, be a real team player with a great work ethic. You'll need to be a well-rounded commercial marketeer with good working knowledge of the Adobe creative suite, ideally with an interest Retail.Your role:As the Trade Marketing Manager, you will be reporting into the Head of Retail, working across the Trade activation. You will be responsible for the creation and distribution of all sales aids and marketing material for there trade team as well as retail stores, following brand guidelines and ensuring complete accuracy at all times.You will need to:Attend trade marketing meetings to gain an understanding of target markets, product benefits and key selling points, then translate this into relevant communications plans and content briefsBe responsible for the creation and distribution of trade product presentation sheets and other marketing assets in a timely manner for our remote area sales managersCreate merchandising solutions, including planograms, for our key product launchesCollate and prepare launch images and make them available to the trade team, retailers and other parties who require themManage the production of monthly store events booklets, liaising with our retail stores on contentProduce in-store marketing materials, in-line with the wider communications plan and store trading needsOversee the promotion of our customer loyalty program in stores, producing marketing materials and working with store xwwtmva staff to drive uptakeProduce a monthly report on retail marketing activity and KPIsAssist in the organising and attendance (where appropriate) of both trade and consumer exhibitionsWork with the Head of Retail to identify new marketing initiatives and change strategy accordinglyEssential skills:Circa 3-5 years within a dedicated Trade MarketingOperated within the Retail and or FMCGExcellent verbal and written communication skillsStrong project management and multitasking skills, with the ability to manage multiple activation's and deadlinesAbility to work independently as well as in a team



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