Rac Motoring Services | Marketing Manager | Bristol
7 days ago
About The Role RAC have an exciting opportunity for a Marketing Manager in our Marketing Retentions team based in Bristol on a 9-Month Fixed Term Contract.
You'll be part of a fast-paced team, responsible for the strategic management of multi-channel digital campaigns.
You'll be responsible for delivering continuous sales growth to meet business targets.
Key to success will be developing excellent stakeholder relationships across the organisation to define and deliver collaborative marketing plans.
As a Marketing Manager you will be responsible for designing and delivering the retention marketing strategy througha range of channels including Email, Direct Mail, SMS, App, Push notifications and Web .
The ideal candidate will have creative flair along with a strong marketing background and experience of delivering campaigns in a fast-paced consumer business.
We're FCA regulated, so you'll need a keen eye for detail, as well as making sure the customer is at the heart of everything you do.
A real self-starter with excellent organisation skills, who thrives on working to tight deadlines and juggling multiple projects.
This is a hybrid role - working 2 days a week from our Bradley Stoke office and 3 days working from home.
What you will do Work with key business stakeholders to define marketing plans to deliver against marketing objectives and sales targets.
Design and deliver retention marketing campaigns against marketing plans, through Email, Direct mail, SMS, App, Web, Contact Centre and other channels.
Leading on the end-to-end campaign process: briefing and managing campaign deliverables and budgets, producing timing plans and managing delivery of projects with the in-house creative Managing the end of end sign off process of all communications, giving clear reporting to all stakeholders on progress.
Ensuring all customer communications and documentation is clear, fair and not misleading; is designed in line with ASA guidance and FCA rules and guidance; and is compliant with data protection law and any other relevant legislation.
Evaluating campaigns, reviewing against KPI's and leading on optimisations and test and learn strategies for future activity.
What you will need Strong marketing background (ideally 3+ years), gained in a fast paced, consumer business On and offline comms management experience e.g, email, DM, SMS and web/app content, PR Experience working with a creative agency or in-house design team.
Strong previous experience in leading multi-channel campaign delivery, especially email campaigns Creative briefing, copywriting and editing Experience in print and managing print budgets Previous experience in managing data led campaigns, understanding data logic and UAT Strong negotiation and influencing skills Strong presentation skills The successful candidate will have excellent attention to detail and will be able to confidently communicate with stakeholders and colleagues at all levels.
Working within a fantastic marketing team, you will be a great team player with a positive 'can do' attitude, enthusiastic, dedicated and driven to succeed.
In return, we offer At RAC, our colleagues do whatever it takes to help our customers.
And we believe in rewarding you in return.
As well as a competitive salary, you'll have all these extra benefits: FREE RAC Ultimate Complete Breakdown Service from Day One.
25 days annual leave entitlement plus bank holidays.
Option to join RAC's Group Personal Pension scheme where we will match / contribute up to 6.5% on qualifying earnings.
2 x Basic Salary Core Employer funded Life Assurance cover (4 x for pension scheme members) with the option to flex up to 10 x cover through our flexible benefits offering.
Family leave support including paid time off, flexibility and resources to help balance work and family commitments.
Confidential personal support service, available 24 hours a day every day of the year for you and any family members ages 16+ in your household.
Car salary sacrifice scheme - after 12 months of employment, where you'll enjoy significant tax savings, including electric vehicle options.
Access to Orange Savings, our online discounts portal offering 1000's of savings on high street retailers, supermarkets, holidays, tech and much, much more.
FREE onsite parking.
When you join us you will automatically be opted into our Colleague Share Scheme, called 'Owning it together'.
This is a unique opportunity for our colleagues to get rewarded for the outstanding work they deliver, to share in the future success of the RAC and is no ordinary work benefit, incentive, or bonus
We're committed to developing a culture that is representative of the diverse communities we serve and one which is open, accessible, collaborative, and inclusive.
We welcome applicants of all backgrounds and experiences.
JBRP1_UKTJ
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