Senior Strategist
4 weeks ago
**Langland, a Publicis Health company, is the only health communications agency
that thinks further across Clinical Trial Experience, Medical Strategy &
Education, Public Relations & Policy, and Advertising, to create unique value
Advertising discipline, focused on the art and science of inspirational brand
building.
manage projects, workloads and take responsibility for deliverables. Build marketing, brand and creative strategies while demonstrating knowledge of fundamental strategy techniques, types of strategy, basics of insight and tactical planning
* Interpret client brand plans and translate these into action plans, developing comprehensive creative strategies based on client needs
* Keep the creative process on brief and take the client stakeholders along the briefing and creative journey
* Provide strategic feedback to the creative team, ensuring the voice of the customer is at the heart of the work
* Manage the creative validation and concept testing process
* Manage research and insight design, translate data into compelling insight with robust experience in both qual and quant methodologies
* new product launches, market and brand growth statistics and market financial reports
* to step up, with proven experience in healthcare and pharmaceuticals
(Expert working knowledge of brand positioning methodologies
* Detailed understanding of how brands grow as well as the different strategies and tactics used to drive growth
* A deep love of the creative product and value the craft
* Solid experience in constructing and running excellent workshops from large to small client teams, particularly brand and communications planning sessions
* Excellence in PowerPoint, and visualisation of concepts and data - can bring to life a compelling strategic story on screen
* Strong writing ability, and understanding of the value in accurate and well crafted PowerPoint presentations
**addition to the classics, Pension, Life Assurance, Private Medical and Income
WORK YOUR WORLD** opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
* **“YOU” DAYS** - flexibility to take a day off for your well-being and self-care without prior notice and additional paid leave for volunteering and charity work of your choice.
* ** BENEFITS 247** helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.
* **FAMILY FRIENDLY POLICIES** We provide 26 weeks of full pay for the following family milestones: Maternity. Adoption, Surrogacy and Shared Parental Leave.
* **FLEXIBLE WORKING & BANK HOLIDAY SWAP** You can switch a religious Bank Holiday (either Good Friday or Easter Monday) for another day to celebrate a religious, spiritual, faith or belief-based day of your choosing.
* **GREAT LOCAL DISCOUNTS** This includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.
_Publicis Groupe operates a hybrid working pattern with full time employees
being office-based three days during the working week.
physical or mental impairments or a medical condition) that may affect your
assessment, please inform your Talent Acquisition Partner. LI-Hybrid**_
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