Marketing Manager

2 days ago


Milton Keynes, United Kingdom be:technology Full time
Job Description

Position: eCommercee Marketing Manager

Location: Milton Keynes, hybrid

Salary: £40,000 DOE


We’re on the lookout for a dynamic Marketing Manager with a proven track record in eCommerce and digital marketing to drive website growth and enhance ROI. If you're passionate about using analytics to shape strategy and thrive in a fast-paced, multi-brand environment, we’d love to hear from you


Key Responsibilities:


eCommerce Growth:

  • Manage and optimize multiple eCommerce websites using platforms like WordPress, WooCommerce, or BigCommerce.
  • Develop and execute targeted digital campaigns to increase online revenue and customer engagement.


Data-Driven Strategy:

  • Utilize tools such as Google Analytics and Klaviyo to monitor performance, generate insights, and improve ROI.
  • Perform competitor analysis and market research to inform strategy and uncover growth opportunities.


Digital Marketing Execution:

  • Lead and manage PPC, SEO, and social media advertising campaigns across platforms like Google Ads and Facebook Ads Manager.
  • Craft compelling content optimized for SEO to boost web traffic and online visibility.
  • Design and implement A/B testing plans to improve website performance and campaign effectiveness.


Stakeholder Collaboration:

  • Work closely with cross-functional teams, including sales and design, to align marketing initiatives with broader business objectives.
  • Manage external agencies and budgets to deliver results on time and within scope.


Innovation & Optimization:

  • Identify and implement new tools to enhance customer experience (e.g., live chat solutions).
  • Drive continuous improvements in marketing strategies using data and analytics.


Requirements:

  • Proven experience in eCommerce management and digital marketing, ideally in both B2C and B2B environments.
  • Strong analytical skills with expertise in tools like Google Analytics, Klaviyo, and advanced Excel.
  • Proficiency in CMS management (WordPress, WooCommerce, BigCommerce) and email marketing platforms.
  • Track record of delivering measurable results, including ROAS and web traffic improvements.
  • Hands-on experience with PPC, SEO, social media ads, and content creation.
  • Exceptional communication and stakeholder management skills.
  • Familiarity with creative tools like Canva or Adobe Suite is a plus.


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