Senior PPC Executive

2 weeks ago

Greater Manchester, United Kingdom We Are Adam Full time
Job Description

Senior PPC Executive


Location: Wigan

Full Time: Permanent

Mostly Remote: 1-2 days per month in the office

Salary: £40k to £45k DOE


We are on the lookout for an experienced Senior PPC Executive to oversee the planning, execution, daily operations, and performance analysis of all of our client’s Paid Search initiatives.

Reporting directly to the Customer Acquisition Manager, the right candidate will assume a pivotal role within the Customer Acquisition Team at a time of expansion for our client’s B2C enterprise, where enhancing customer acquisition stands as a central business goal. Your responsibilities will encompass strategic oversight and budgetary control of PPC campaigns across platforms such as Google and Microsoft Ads.


The Role:

  • Oversee the creation and daily optimisation of Paid Search campaigns to drive effective new customer acquisition while maintaining an optimal CPA.
  • Identify high-value, high-converting keywords to maximise ROAS and CPA performance.
  • Continuously review ad copy and text to ensure it achieves the highest possible click-through rates, quality/relevancy scores, and overall ROI.
  • Create and regularly update KPI reports on Paid Search activities, providing weekly, monthly, and quarterly performance updates to the Customer Acquisition Manager.
  • Collaborate with the Promotions, CRM, and BI teams to identify, implement, and measure promotional opportunities across PPC.
  • Work closely with design and content teams to ensure promotional campaign initiatives convert effectively within your channels (e.g., Performance Max).
  • Ensure the protection of the client’s brand by conducting due diligence and ensuring compliance with all promotional PPC initiatives.
  • Adhere to industry advertising standards, ASA CAP codes, and manage ongoing audits and quality assurance of creatives, copy, media placements, and promotions across live campaigns.
  • Build and maintain strong relationships with advertising platforms such as Google and Microsoft Ads to stay updated on new initiatives, technologies, and strategies.
  • Collaborate with the UX team to implement A/B and multivariate testing strategies for continuous performance and ROI improvement.
  • Work closely with the Finance team to produce detailed cost reports and ensure all promotional activities stay within budget.


Who are we looking for?


  • Experience in Paid Search is essential, with knowledge of broader Paid Media channels such as Paid Social and Display considered a valuable asset.
  • Strong understanding of effective marketing campaign principles, with the ability to analyse performance and communicate results to the wider business.
  • Proven experience in managing budgets and consistently demonstrating ROAS.
  • Expertise in managing digital campaigns across Paid Search platforms (e.g., Google and Microsoft Ads).
  • Experience in both direct and programmatic media buying is desirable.
  • Proficiency in using third-party tracking tools, such as Google Analytics, with the ability to interpret data and make informed, data-driven decisions.
  • Familiarity with attribution models and the ability to extract actionable insights from multi-touch, data-driven attribution tools.
  • Understanding of digital advertising legislation, including CAP and ASA guidelines.
  • Ability to manage multiple projects and stakeholders simultaneously in a fast-paced environment.
  • A passion for sports or horse racing, or experience within the online gambling industry, is an advantage.


Don’t meet every single requirement? Studies have shown that women and people of colour are less likely to apply to jobs unless they meet every single qualification. At We Are Adam, we are dedicated to building a diverse, inclusive and authentic workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles


We are more than happy to discuss any reasonable adjustments that you may require.


Interested? Please apply now.

We look forward to hearing from you

  • PPC Account Executive

    6 months ago

    Greater London, United Kingdom Illuminate Digital PPC Full time

    Illuminate Digital is a fast-growing digital media agency based in London working across a diverse portfolio of retailers and SME’s. We are looking for an enthusiastic and driven individual to join our PPC team. In 2022 Illuminate were awarded Google Premier Partner status.As a member of the PPC team you'll be really hands on when it comes to clients and...

  • PPC + Paid Social Account Executive

    2 weeks ago

    Greater London, United Kingdom Illuminate Digital PPC Full time

    Job Description Illuminate Digital is a fast-growing digital media agency based in London working across a diverse portfolio of retailers and SME’s. We are looking for an enthusiastic and driven individual to join our PPC team. In 2022 Illuminate were awarded Google Premier Partner status. As a member of the PPC team you'll be really hands on when it...

  • Senior PPC Executive

    2 weeks ago

    greater manchester, United Kingdom We Are Adam Full time

    Senior PPC Executive Location: Wigan Full Time: Permanent Mostly Remote: 1-2 days per month in the office Salary: £40k to £45k DOE We are on the lookout for an experienced Senior PPC Executive to oversee the planning, execution, daily operations, and performance analysis of all of our client’s Paid Search initiatives. Reporting directly to the...

  • Senior PPC Executive

    1 month ago

    Greater Manchester, UK, Greater Manchester, United Kingdom We Are Adam Full time

    Senior PPC ExecutiveLocation: WiganFull Time: PermanentMostly Remote: 1-2 days per month in the officeSalary: £40k to £45k DOEWe are on the lookout for an experienced Senior PPC Executive to oversee the planning, execution, daily operations, and performance analysis of all of our client’s Paid Search initiatives.Reporting directly to the Customer...

  • Senior PPC Executive

    6 months ago

    Manchester, United Kingdom Basecamp Teams Full time

    **PPC Specialist** **Up to £29,000** **Manchester City Centre - Hybrid Working** **The Company**: A creative, ambitious digital agency based in the heart of Manchester City Centre are on the hunt for a PPC Specialist! They are a growing agency who focus on delivering quality campaigns for top UK and International brands and provide services such as PPC...

  • PPC Executive

    5 months ago

    Manchester, United Kingdom Space and Time Media Full time

    **Location**:Manchester, Edinburgh, **or Reigate** **Hybrid working and flexible working hours** **Salary is in line with market rate + annual discretionary bonus + benefits** **NO AGENCIES** **The role**: We are offering a fantastic opportunity for a PPC Executive/Search Engine Marketing Professional with 1 year + experience, looking to take the next...

  • PPC Executive

    5 months ago

    Manchester, United Kingdom Basecamp Teams Full time

    **PPC Executive** Location: Bury, Manchester (Hybrid Working) **Salary**: Up to £30,000 Are you a dynamic PPC professional with a passion for digital marketing? Join a leading, forward-thinking company who have been established for 50+ years and value innovation and employee growth! **Who You Are**: **Your Responsibilities**: As a PPC Executive, you...

  • PPC Executive

    5 months ago

    Manchester, United Kingdom Page Personnel Full time

    A permanent, full time PPC Executive role offering 1 day in the office per week; - Paying between £32,000 - £35,000 pa, within the Health and Wellbeing industry; **About Our Client**: Our client is an established and passionate Health and Wellbeing business who provide customers with a range of products that restore and maintain balance, serving health and...

  • PPC Executive

    1 month ago

    Victoria, Greater London, United Kingdom CV-Library Full time

    Great opportunity for a PPC Executive to join this global FinTech company based in stunning offices in central London for a long 2 year contract. You will play a critical role in driving customer growth within the small and medium sized business marketplace. Hybrid role with 2 days a week in the office. Responsibilities As part of their specialist PPC and...

  • Senior PPC Executive

    1 month ago

    Manchester, United Kingdom We Are Adam Full time

    Senior PPC ExecutiveLocation: WiganFull Time: PermanentMostly Remote: 1-2 days per month in the officeSalary: £40k to £45k DOEWe are on the lookout for an experienced Senior PPC Executive to oversee the planning, execution, daily operations, and performance analysis of all of our client’s Paid Search initiatives.Reporting directly to the Customer...

  • Senior PPC Executive

    1 month ago

    Manchester, United Kingdom We Are Adam Full time

    Senior PPC ExecutiveLocation: WiganFull Time: PermanentMostly Remote: 1-2 days per month in the officeSalary: £40k to £45k DOEWe are on the lookout for an experienced Senior PPC Executive to oversee the planning, execution, daily operations, and performance analysis of all of our client’s Paid Search initiatives.Reporting directly to the Customer...

  • PPC Executive

    5 months ago

    Manchester, United Kingdom The Candidate Full time

    **PPC Executive - Manchester City Centre - £30,000 - £35,000 - Retail** We are seeking a commercially minded and ambitious PPC Executive to oversee daily optimisation and bidding strategies for this newly established Performance Marketing team. You will have considerable spend at your disposal and work closely with wider Acquisition channels. **You will...

  • PPC Executive

    5 months ago

    Manchester, United Kingdom Creative Resource Full time

    We’re working with one of Manchester’s fastest growing Digital Marketing Agencies based in the heart of the city, looking for a PPC Executive. **Our Client** Working with some huge and exciting global brands across a variety of sectors, they are growing quickly to become one of the largest Manchester Agencies and have a PPC team of 6 currently. **The...

  • PPC Executive

    5 months ago

    Manchester, United Kingdom Creative Resource Full time

    We’re working with one of Manchester’s fastest growing Digital Marketing Agencies based in the heart of the city, looking for a PPC Executive. **Our Client** Working with some huge and exciting global brands across a variety of sectors, they are growing quickly to become one of the largest Manchester Agencies and have a PPC team of 6 currently. **The...

  • Senior PPC Executive

    2 weeks ago

    Greater London, United Kingdom Nest Commerce Full time

    Paid Search Senior ExecutiveKentish Town, hybrid model (3 days on-site)This is a huge opportunity for a commercially savvy and ambitious Paid Search professional to join one of the UK’s fastest growing specialist agencies.The Senior Paid Search Executive is responsible for delivering and optimising Google Ads campaigns to meet and exceed client objectives...

  • Senior PPC Executive

    2 days ago

    Greater London, United Kingdom Nest Commerce Full time

    Job Description Paid Search Senior Executive Kentish Town, hybrid model (3 days on-site) This is a huge opportunity for a commercially savvy and ambitious Paid Search professional to join one of the UK’s fastest growing specialist agencies. The Senior Paid Search Executive is responsible for delivering and optimising Google Ads campaigns to meet and...

  • Senior PPC Executive

    2 weeks ago

    Greater London, United Kingdom Nest Commerce Full time

    Paid Search Senior ExecutiveKentish Town, hybrid model (3 days on-site)This is a huge opportunity for a commercially savvy and ambitious Paid Search professional to join one of the UK’s fastest growing specialist agencies.The Senior Paid Search Executive is responsible for delivering and optimising Google Ads campaigns to meet and exceed client objectives...

  • Senior PPC Executive

    2 weeks ago

    Greater London, United Kingdom Nest Commerce Full time

    Paid Search Senior ExecutiveKentish Town, hybrid model (3 days on-site)This is a huge opportunity for a commercially savvy and ambitious Paid Search professional to join one of the UK’s fastest growing specialist agencies.The Senior Paid Search Executive is responsible for delivering and optimising Google Ads campaigns to meet and exceed client objectives...

  • PPC Executive

    5 months ago

    Manchester, United Kingdom Digital Media Team Full time

    Digital Media Team is a young and lively marketing agency that’s fast becoming the go-to agency for global brands. From fashion and furniture to food and footwear, DMT works with some of the most exciting eCommerce brands in the UK right now, including the likes of Tim Hortons, Budweiser and Missy Empire. **We’re looking for an ambitious individual to...

  • PPC Executive

    5 months ago

    Manchester, United Kingdom Caroo Full time

    **Role: PPC Executive** **Location: Manchester, 3 days a week in the office** **Skills: Google Analytics, Google AdWords** **Salary: Up to £30,000 + Bonus** **The Company**: Caroo has partnered with a growing company within the gaming industry who are looking to expand their marketing team. **The Role**: This is a great opportunity for an experienced...