Brand Manager
2 months ago
Brand Manager - Industrial Cleaning
Remote with Occasional Travel to Head Office in Slough
£45,000 - £50,000 Per Annum and Benefits
A leading distributor in goods and services are seeking to appoint a Brand Manager who is looking take their next career step within a global business. The role will allow you to grow and develop in multiple areas of the business which have a great deal of scope for increased UK recognition and expansion into EMEA. If you have been looking for a role where you can make your mark, this is it.
Role Profile
The Brand Manager will assist in the development of the products within the exclusive brand ranges. You will listen to the voice of the customer and use data gathered from outside and within the business to continuously innovate and improve the ranges to deliver class-leading product offerings to our customer base both digitally and through traditional methods. You will work with 3rd party suppliers and manufacturers, their sales teams and customers to perfect the product range offering and to manage a process of range continuous development. You will constantly drive to develop the best product ranges in the industry and ensure that that brands are ahead of trends and competitors.
Candidate Profile:
Demonstrates integrity in every aspect of work and dealing with others
Previous experience in brand development and managing a range of consumable products or FMCG's is essential
Up-to-date with latest B2B marketing trends and best practices
Excellent communication, presentation and organisational skills.
Understanding of sales in the professional cleaning and hygiene sector
Data-driven thinking and an affinity for numbers and able to present key findings in a timely manner partnered with a creative mind
Strong willingness to learn and develop self
A resilient and motivated to effectively manage relationships with both internal and external customers
Strong and confident team player with ability to confidently push change and direction
Represent and attend conference, trade fairs and shows to gain market knowledge and support brand growth in new areas
Excellent attention to detail
Flexibility and willingness to meet varied hours and some travel is essential to success in this role
Driving licenceKey Responsibilities:
To manage and develop the core brands and their associated product ranges so that company market share is grown and developed in line with targets
To work closely with the other brand managers and marketing teams to develop suitable ranges of sales and marketing collateral
Develop marketing material for product release and updates
Create and present new products, features and benefits to internal and external customers
Analyse sales and market research to identify trends and gaps
Seek competitor advantage and support the generation of effective targeted campaigns
Work closely with customers to understand requirements and develop insight for future development
Review relevent industry trends and feedback anticipate future development
Recommending strategies to position the brands for growth
Monitoring the performance of a brand through key performance indicators (KPI)
Manage all assets associated with the brands and communicate
Working with internal marketing teams to develop and implement marketing campaigns for the brands to raise awareness and sales penetration
Maintaining and growing the brand's affiliations and partnerships
Understand and develop the vision, mission and product offer and represent the brand's voice and personality - become the Brand Ambassador.Renumeration
£45,000 - £50,000 & benefits
About Cast UK
Cast UK is a leading executive consultancy, providing national recruitment solutions to both clients and candidates. Specialising in HR, Procurement, Buying, Supply Chain, and Logistics, each member of our specialist team has a professional background specific to their recruiting sector. With this unique insight and knowledge, our consultants are able to place individuals from trainee through to main board. For more information on Cast UK and a complete list of all of our current vacancies, please visit
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