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YouTube Brand Partnerships Associate
2 months ago
Electrify Video Partners is a dynamic digital media company that invests in and scales creators with an established YouTube presence. Our mission is to amplify digital creators to inform and inspire generations, turning them into global media businesses.
Job SummaryWe are seeking a passionate and target-focused Brand Partnerships Associate to source and close brand sponsorship and integration partnerships for our video content on YouTube. The ideal candidate will have previous experience working within branded content for social media or influencer marketing, with the ability to find and develop strong agency and brand contacts.
Key Responsibilities- Build and develop a pipeline of potential partners and clients, with the aim of securing brand sponsorship spend
- Source new business opportunities, bringing in a defined number of new prospects and clients each month
- Assist in developing the proposition and creating awareness of the full range of opportunities that Electrify's content channels can offer clients
- Identify and prioritize potential clients; including agency teams, brands direct and vertical-focused outreach
- Work closely with the senior management team to identify and maximize revenue opportunities across the portfolio to meet and exceed targets
- Cross-functional working with Editorial, Production, Data and Creators to ensure smooth integration and alignment on opportunities
- End-to-end management of the sales process, agency/client relationship and Creator coordination and alignment
- Respond to briefs effectively and in a timely way, ensuring all client needs are met
- Incorporate developing market trends into all propositions, being proactive in evolving our proposition for clients
- Regularly report back on results, performance and conversion of campaigns and creating case studies
- Minimum 2 years experience selling sponsorship integration and branded content across video, digital and social media platforms or influencer propositions
- Have experience of working with both brands direct and agencies whilst demonstrating previous success
- Experience working in the Influencer Marketing or Creator Economy industry and securing brand partnerships would be beneficial. Experience with educational content is a plus
- Understanding of how YouTube operates and how to maximize revenue opportunities with partners on the platform, ensuring all guidelines are met
- Excellent client and partner relationship management skills
- A self-motivated individual who thrives working independently as much as part of a team, who is hungry to grow and develop
- Highly organized with excellent time management skills to handle multiple tasks, meet strict deadlines and possess attention to detail
- Excellent written and verbal communication skills in English
- Have excellent negotiation skills to ensure maximum solutions for clients and price campaigns appropriately
- A blackbook of existing relationships would be beneficial
- Dynamic environment - We are dedicated to providing a world-class creative culture where our employees can thrive. We're looking for self-starters with an entrepreneurial mindset who want to be part of our success story. You'll discover new opportunities, take ownership of important initiatives and learn at a fast pace.
- Work anywhere - We are a remote team with employees around the world. This means you are free to work from anywhere with a good internet connection.
- Force for good - We believe in leveraging the power of Electrify to change lives and have set up our Creator Foundation. For each established creator that we invest in, we will provide both the cash and production support for an emerging creator to produce and distribute a video that tells an important story linked to one of the United Nations 17 Sustainable Development Goals (SDGs). We actively encourage your involvement in these projects.
- Competitive salary
- Work anywhere with an allowance for tech
- Flexible hours
- Employee referral program
- Company meetups twice a year