Digital Marketing Strategist
4 weeks ago
SEO & PPC Expert
We are seeking a skilled digital marketer to lead our search engine optimisation and pay-per-click advertising efforts in Leeds. In this role, you will develop and execute strategies to improve search engine rankings and drive organic traffic.
Key Responsibilities:
- Design and implement on-page and off-page SEO strategies to enhance search engine rankings and drive organic traffic.
- Manage and optimise PPC campaigns on Google Ads and Bing to maximise ROI.
- Work with Meta, YouTube, and TikTok Ads to expand reach and engagement.
- Analyse performance metrics using Power BI or Looker Studio, delivering actionable insights to optimise campaigns.
- Collaborate with cross-functional teams to align marketing strategies and ensure cohesive brand messaging.
What We're Looking For:
- Proven experience in on-page and off-page SEO, with a track record of successful optimisation.
- Strong PPC experience with Google Ads and Bing Ads.
- Familiarity with Meta, YouTube, and TikTok Ads is a plus.
- Advanced data and analytics skills, with experience in Power BI or Looker Studio.
- Ability to handle both strategic planning and detailed implementation.
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