Software AG Marketing Leader

2 days ago


London, Greater London, United Kingdom Software AG Full time
About the Role

As the global Head of Marketing, you will be responsible for developing and executing marketing strategies to drive demand for Software AG's core offerings. This includes defining and executing the company's brand positioning and messaging strategy, as well as collaborating with Product Marketing to ensure a single view of market trends and needs.

The ideal candidate has a strong background in B2B software marketing, with a proven track record of developing and executing successful marketing strategies that drive brand awareness, customer engagement, and revenue growth under lean, resource-efficient, scalable models.

Key Responsibilities:

  • Develop and execute comprehensive marketing strategies to create and channel demand for Software AG's core offerings.
  • Define and execute the company's brand positioning and messaging strategy.
  • Collaborate with the BU's Product Marketing function to ensure a single view of the market trends and needs.
  • Drive user-community marketing to nurture adoption of our technologies.
  • Drive the development of compelling content and marketing collateral.
What We Offer

We offer an estimated salary range of $120,000 - $180,000 per year, depending on experience, plus comprehensive benefits, including time and location flexibility, hybrid work payment, and Employee Assistance Program.



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