Marketing Executive

2 days ago

Hemel Hempstead, Hertfordshire, United Kingdom Hollywood Bowl Full time
About the Role

We are seeking a highly skilled and experienced Marketing Executive to join our team at Hollywood Bowl Group. As a Marketing Executive, you will play a key role in implementing our national marketing plan and retail calendar, supporting campaigns, key trading dates, and local centre initiatives.

Key Responsibilities
  • Support the Brand & Campaigns Manager in the implementation of the national marketing plan and retail calendar.
  • Manage seasonal campaigns end to end, preparing detailed plans and briefs across media, creative, PR, print, and digital.
  • Measure results and analyse effectiveness of activity.
  • Support on the execution of the social media content calendar, measurement, and reporting.
  • Support the launch of new initiatives either nationally or to local markets.
  • Be willing to travel to centres, with occasional overnight stays as needed.
  • Monitor the effectiveness and measure and report on marketing activities.
  • Demonstrate sound commercial awareness throughout marketing activities.
  • Support centre teams and regional teams with tactical marketing initiatives.
  • Support the Brand & Campaigns Manager to manage relationships with key suppliers.
  • Support with content creation and systems management.
  • Give brand guidance support for the wider marketing team and business.
  • Identify and champion opportunities to enhance customer experience.
  • Ensure timely, relevant, and accurate content is maintained across channels.
  • Keep accurate records of costs, invoices, and ROI across all marketing activities.
Requirements
  • Strong understanding and development of current marketing concepts and tactics.
  • Multiple years previous experience in a similar role in a fast-paced, commercially focused business.
  • Excellent MS Office skills, including excellent proficiency of PowerPoint, Word, and Excel.
  • Experience in a varied marketing role covering creative, media, PR, and social media.
  • Experience using content management systems.
  • Excellent communicator and team player.
  • Self-confidence, positive energy, and enthusiasm.
  • Highly organised with excellent attention to detail.
  • Project management skills - ability to juggle several different projects at once and prioritise.
  • Creative flair and commercial acumen.
  • Ability to work and influence several different stakeholders.
  • Full driving license and access to own vehicle.
About Us

Hollywood Bowl Group has a passion for bringing families and friends together for affordable fun and healthy competition. We value diversity and inclusion, and we're committed to creating a working environment that promotes equal opportunities.

We continue to expand our estate and look for profitable opportunities to grow, with an average of three new sites opening each year.

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