Content Strategist

4 weeks ago


Manchester, United Kingdom dentsu Full time

Job Title: Content Strategist

Job Description:

The purpose of this role is to execute deliverables in the research and content areas as assigned, adhering to published SLAs. Builds automated processes under the guidance of the Content Strategist.

Key Responsibilities:

  • Researching, analyzing, and drawing conclusions on what type of queries to target and what content is required to rank at each point of the customer journey.
  • Producing editorial plans, content audits, and regular content recommendations to aid organic performance and growth.
  • Understanding the ever-changing Google search results page and having a thorough understanding of SERP features.
  • Integrating with other teams such as UX and Digital PR to ensure recommendations are user-first and send strong EEAT signals.
  • Taking an active role in research and analysis for new business pitches.
  • Leveraging tools and data to make informed decisions over topics and themes to own for clients.
  • Experienced user of Excel and PowerPoint as both are used heavily in the role.
  • Taking an active interest in the wider SEO and Content industry.

Professional Skills & Key Experiences:

  • Curious, creative, self-motivated, organized, and passionate.
  • 1+ years' experience in SEO/Content, either in-house or within an agency.
  • Experience working with large retail brands delivering strategies and/or editorial.
  • Analytical and data-driven, with some data extraction skills desirable.
  • The ability to work closely with various teams, contributing on a regular basis.
  • Entrepreneurial spirit and drive to continuously improve.
  • Exceptional client-facing ability and a strong communicator.
  • Fluent written and spoken English, additional languages a bonus.

What We Offer:

  • Competitive salary.
  • Company-provided medical healthcare.
  • Generous pension provisions.
  • Health and wellness benefits.
  • Volunteering days.
  • Life assurance.
  • Working in diverse teams where you can make a real impact.
  • Exciting and rewarding environment.
  • Varied work across industries.

Inclusion and Diversity:

Our diverse and inclusive culture enables our employees to bring their whole selves to work and be proud of doing so. For us, this is the foundation for great innovation which, in turn, generates better outcomes for our people, partners, and communities. This is why we encourage applications from people with disabilities, and of all ages, nationalities, backgrounds, and cultures.

We are happy to discuss flexible and agile approaches to working for all our roles – we can't promise we will be able to offer you everything you want or need but we do promise to discuss it with you openly and honestly. If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with our recruitment teams.


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