Brand and Communications Marketing Director

3 weeks ago

Manchester, United Kingdom CV-Library Full time

Senior Brand and Communications Manager – SaaS

**Job Summary**

We are seeking a highly skilled Senior Brand and Communications Manager to join our team at CV-Library. As a key member of our marketing department, you will be responsible for developing and executing a comprehensive brand and communications strategy that drives business growth and establishes our company as a leading brand in the B2B SaaS landscape.

**Key Responsibilities**

* Develop and execute a strategic brand and communications plan that aligns with business objectives and drives brand awareness, demand generation, and customer engagement
* Establish and enforce rigorous brand guidelines that cover all aspects of brand identity, messaging, tone of voice, and visual identity
* Lead the creation and curation of premium content that reflects thought leadership, industry expertise, and a commitment to providing exceptional value to our target audience
* Collaborate with internal stakeholders across all departments to instil a culture of brand ambassadorship and ensure that brand standards are upheld in all interactions
* Manage the brand and communications budget effectively, prioritising investments that deliver the highest return on brand equity and business impact

**Requirements**

* 7+ years of experience in B2B brand marketing and communications, preferably in the SaaS industry
* Proven track record of developing and executing successful brand building and communication strategies that drive measurable results
* Deep understanding of brand management principles, messaging frameworks, and visual identity systems
* Experience leading and managing a team of marketing professionals
* Excellent written and verbal communication skills, with a strong ability to craft compelling narratives and tailor messages to different audiences
* Strong analytical skills and a data-driven approach to decision-making
* A meticulous eye for detail and a passion for creating high-quality, polished work

**What We Offer**

* Remote first working, emphasis on learning and development, and career progression
* 23 days holiday (plus bank holidays) with 1 more day each year, volunteering days, company bonus, plus healthcare and incentive plan after 12 months

**About Us**

CV-Library is a leading job board and recruitment agency that provides a range of services to help businesses find the best talent. We are committed to delivering exceptional results and building long-term relationships with our clients and candidates.

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