Paid Media Specialist
4 weeks ago
About the Role:
We are seeking a highly analytical and creative Paid Media Analyst to join our Data & Analytics team at Wolfenden. As a Paid Media Analyst, you will be responsible for managing a portfolio of paid media campaigns, creating and implementing strategies across a range of industries and platforms.
Key Responsibilities:
- Manage a portfolio of paid media campaigns, creating and implementing strategies across a range of industries and platforms.
- Work closely with internal teams to ensure that all set KPIs are met for each campaign.
- Consistently and proactively identify opportunities to adapt and refine campaigns to generate maximum performance.
- Ensure all strategies align with the client's brand position as well as the wider digital marketing strategy.
- Research and analyse competitor paid media strategies and factor into our client's strategies where appropriate.
- Coordinate and collaborate with media and engagement teams to create content and data requirements to support digital campaigns and reporting.
About You:
We are looking for a highly analytical and creative individual who is passionate about digital marketing and has a proven track record of success in a paid media role. You will be a data-driven problem solver with a creative flair, able to thrive in a fast-paced environment and work closely with internal teams to deliver results.
What We Offer:
- A dynamic and supportive team environment with opportunities for growth and development.
- A competitive salary and benefits package, including a 4.5 day working week and flexible hours.
- A hybrid approach to location, with just one day required in the office each week.
- A dedicated training & development budget, open to anyone on our team.
- A collaborative office space in the heart of Leeds, which is dog-friendly and just a 1-minute walk from the train station.
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