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Shopper Marketing Professional

2 months ago

Amersham, Buckinghamshire, United Kingdom Tarsh & Partners Marketing Recruitment Full time
Shopper Marketing Manager

Join a leading FMCG food manufacturer as a Shopper Marketing Manager and take your career to the next level. This exciting opportunity offers a chance to work on a brand with a global presence, driving retail presence and shopper engagement across the UK.

Key Responsibilities:

  • Develop and execute impactful shopper marketing campaigns, driving interest at the point of purchase and unlocking shopper barriers.
  • Work closely with key retail customers to build and deliver insightful, differentiated shopper campaigns.
  • Manage relationships with third-party agency partners to foster a collaborative and efficient working environment.
  • Guide and develop the Shopper Marketing Exec, providing mentorship and support.
  • Manage budgets and investment levels for accounts, ensuring effective financial management.
  • Promote a 'shopper-first' mindset across the business, considering the shopper in every business decision.

Requirements:

  • Robust shopper, customer, trade, or category marketing experience in a leading FMCG environment.
  • Experience developing and delivering media plans and campaigns.
  • Understanding of the full shopper journey touchpoints.
  • Commercial savvy and a good grasp of the grocery retail environment.
  • Excellent communication and project management skills.
  • Strong team player with a can-do attitude and drive for achievement.

About the Role:

This is a fantastic opportunity for someone looking to further develop their career in FMCG, with potential for growth and personal career development. If you are a driven and passionate shopper marketer, this role presents a chance to make a significant impact on the organisation.