Senior Data Strategist

1 day ago


London, Greater London, United Kingdom ENGINEERINGUK Full time
About the Role
Engineers at ENGINEERINGUK are looking for a Senior Data Strategist to lead our data science efforts in the media industry. As a Senior Data Strategist, you will be responsible for developing and delivering production-ready machine learning models to power targeted advertising on UKTV Play. This is a hands-on role where you will have the opportunity to shape the data strategy of UKTV and influence how we use data to inform business decisions.

Key Responsibilities
* Develop and deliver production-ready ML models to power targeted advertising on UKTV Play
* Development and delivery of propensity models to classify viewers for marketing campaigns
* Consumer Lifecycle Value modelling and analysis
* Forecasting business performance and involvement in target setting Ad hoc projects which will include understanding viewing behaviour including customer segmentations

What You'll Need
* Bachelor's degree in mathematics, statistics, economics, computer science or related field;
* Proficiency in integrating and preparing large, varied datasets and architecting specialised database & computing environments
* Strong programming skills and statistical modeling experience (like Python or R)
* Familiarity with cloud-based data storage and analytics platforms (e.g. Snowflake, AWS, Azure, GCP)
* Strong knowledge of A/B testing, statistics and wider measurement & data analysis methodologies including digital analytics (e.g. Google, Adobe, Piano)

Salary Information
The estimated salary for this role is around £80,000 per year. However, please note that this is just an estimate and may vary based on various factors.

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