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Fertility Brand Manager

2 months ago

Watford, Hertfordshire, United Kingdom Chase Full time
About the Role

We are seeking a highly motivated and results-oriented Consumer Brand Manager to join our growing company. In this exciting role, you will be responsible for developing and executing strategic marketing plans that drive rapid growth and profitability for one of our fertility products.

Key Responsibilities
  • Develop strategic, marketing and tactical plans to promote the assigned product(s) in the direct-to-consumer sector
  • Verify blog content for accuracy and relevance
  • Coordinate logistics, merchandise and displays for exhibitions and events
  • Conduct market research to inform marketing decisions
  • Optimize website SEO and Amazon product listings
  • Create engaging content for email marketing campaigns, website, blogs and social media
  • Analyze website traffic and analytics, market research data, competitors, trends and sales data
Requirements
  • Experience in consumer-facing marketing with a successful track record in social media
  • Degree-level education in a relevant field
  • Marketing qualification; digital marketing/social media preferred
  • Self-starter with drive and high energy levels
  • Excellent written and verbal communication skills
  • Successful experience in nutritional supplements, beauty, healthcare or OTC brand management is desirable
  • Ability to work effectively as part of a team
About Us

We are a science-based nutritional supplements organization with a focus on fertility and a determination to expand into other disease areas. We have achieved great success through close links with healthcare professionals and fertility specialists, who recommend our products across the UK.

We are now increasing our marketing activity, through increased market penetration and new product introductions, both with specialists and direct to consumers to further drive our sales growth.