Digital Healthcare Strategist

3 weeks ago


London, Greater London, United Kingdom BOOTS Full time
Job Description

We are seeking an experienced Digital Healthcare Strategist to join our team in Nottingham. In this role, you will play a crucial part in driving market-beating performance within our pharmacy business.

The successful candidate will manage a small but important team and work across a wider digital healthcare team to effectively build the health and pharmacy retail plan online.

Main Responsibilities:

  • End-to-end management of the Digital Healthcare P&L, responsible for monitoring and driving KPI's to deliver overall digital pharmacy performance.
  • Develop ways of working for a matrixed team of pharmacy & digital experts - then leading the new digital pharmacy team including people management (direct and dotted line).
  • Strategic data analysis of KPIs to inform decision-making of new programs and plans, whilst ensuring transformation projects have landed successfully against KPIs.
  • Comfortable in leading daily activities including the optimising of customer journeys, SEO, content, marketing, and other online levers.

About You:

  • Strong digital experience in the health or pharmacy sector, with an understanding of online trading levers and performance marketing approaches.
  • Excellent partner management - the ability to engage, influence and hold to account the team, peers and senior partners.
  • Informed marketing plans and making decisions to increase the online customer experience.

Salary: £60,000 - £80,000 per annum, depending on experience.

Benefits:

  • Boots Retirement Savings Plan.
  • Discretionary annual bonus.
  • Generous employee discounts.
  • Enhanced maternity/paternity/adoption leave pay and gift card for anyone expecting or adopting a child.
  • Flexible benefits scheme including holiday buying, discounted gym membership, life assurance, activity passes and more.
  • Access to free, 24/7 counselling and support through TELUS Health, our Employee Assistance Programme.


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