Automotive Marketing Strategist
2 weeks ago
About the Role:
We are seeking an experienced Group Marketing Manager to join our team at our office in Oxford. As a key member of our marketing team, you will play a vital role in developing and implementing effective marketing strategies to drive increased enquiry and revenue.
As a Group Marketing Manager, you will be responsible for leading the execution and tracking of marketing initiatives across a range of media, including paid search, SEO, OOH, digital marketing, social media, and PR. You will also own the creation, development, and management of our brand marketing plans, aligned with national marketing activity.
- Develop and implement effective marketing strategies to drive increased enquiry and revenue.
- Take ownership of the creation, development, and management of our brand marketing plans.
- Lead the execution and tracking of marketing initiatives across multiple channels.
- Work closely with internal stakeholders to ensure successful and optimal execution of marketing campaigns.
- Ensure compliance with manufacturer and Group CI guidelines, quarterly manufacturer marketing mandates, and financial promotions guidelines.
- Collaborate with internal teams and agency partners to align tactical marketing activity with our wider business and marketing objectives.
- Stay up-to-date with industry trends and best practices in marketing.
- Provide insight to the wider marketing and leadership teams to inform decision-making.
About Us:
We are an independent family-owned car dealer committed to providing the highest quality service. We pride ourselves on our glowing reputation, earned through many years of hard work. We are committed to building a diverse workforce and offer a range of development and training opportunities.
What We Offer:
We offer a competitive salary, 31 days holiday per year (including Bank Holidays), benefits platform with employee support programme, discounted rates of vehicle parts and servicing, opportunities for training and career progression, and a contributory pensions scheme for eligible staff.
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