Digital Copy Specialist

4 days ago


Birmingham, Birmingham, United Kingdom Halfords Group PLC Full time
About the Role

We are looking for a talented Content Writer to create SEO-optimised copy for our group. As a member of our team, you will work with senior copywriters and the group content team to develop and implement content strategies.

Your key responsibilities will include:

  • Create, maintain, or rewrite a wide range of SEO optimised copy.
  • Work with the Senior Copywriter and the Group Content Team on website and blog reviews.
  • Identify new opportunities for content creation.
  • Conduct competitor audits and provide content recommendations.
  • Liaise with marketing and category teams to obtain information for writing or updating copy.
  • Work closely with the Marketing function, particularly the SEO team, to ensure all content is fully optimised.


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