Strategic Digital Marketing Campaign Leader

2 days ago

London, Greater London, United Kingdom Music Ally Full time

We're seeking a Strategic Digital Marketing Campaign Leader to join our team at Music Ally. As a key member of our marketing team, you'll be responsible for developing and executing strategic digital marketing campaigns designed to generate publicity and awareness, build audiences and communities, engage fans, and drive sales and revenue for new releases and catalogue titles.

The ideal candidate will have a minimum of 3 years experience in digital marketing, preferably in the music industry. They will need to have a deep understanding of social media platforms and the current platform trends and updates. In-depth knowledge of digital retail platforms and how they can be used in digital marketing campaigns is also essential.

Key Responsibilities:
  • Create and execute creative digital marketing campaigns for assigned labels, artists or clients.
  • Stay on top of current online trends and tools and how they can be utilised in marketing campaigns.
  • Develop and manage social media communication, optimisations, and online promotions generating exposure and valuable fan interaction.
  • Run digital advertising campaigns (across Meta, TikTok, Snapchat, Google AdWords etc.) monitoring progress and creating reports to send to clients and review internally.
  • Prioritise requests for support, set parameters for engagement and provide on-going, clear project communication internally and externally.
  • Use and evaluate tech tools and apps to enhance campaigns and reach specific goals for a given release.
What We Offer:
  • A competitive salary of £45,000 - £60,000 per year.
  • A modern office environment designed for you, empowering you to bring your best.
  • Investment in your professional growth and development enabling you to thrive in our vibrant community.
  • An excellent range of benefits like private medical cover, a generous pension scheme, life assurance, income protection, plus loads of music industry perks.

As an active part of a culturally and socially diverse society, our aim is that our workforce is diverse and inclusive. We are an equal opportunity employer and supports workforce diversity.

Please note that applicants must be at least 18 years of age.

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