Data Analyst Marketing Solutions Expert
2 weeks ago
About the Role:
We are seeking an experienced Data Analyst Marketing Solutions Expert to join our team at TransUnion.
Key Responsibilities:
- Work across the CAMEO product suite to identify customer and market needs, driving innovation and new marketing products to market.
- Help scope, develop and bring to market new geodemographics and clustering models (e.g. CAMEO) to support our clients' needs.
- Support the scoping of the data requirements around future launches of new Credit Based Marketing offerings.
- Support future projects working with the Global Product Team around identity graph capabilities and modelling approaches.
- Support the product, marketing and sales teams in identifying new ways to utilise the data and the visualisation tools.
- Work with client data sets to analyse against TU offerings, identifying and interpreting trends and patterns.
- Help our clients to understand their data and how it relates to their business objectives.
- Help to identify and evaluate new data sources and capabilities.
- Work with the wider Global TU Marketing Solutions teams in understanding and reviewing Global capabilities.
- Identify areas of potential automation or inefficiencies providing recommendations to improve our offerings.
- Work to diagnose business needs, to translate them into questions that we will answer.
- Conduct quantitative analyses in a defect-free manner to provide valuable insights for our customers.
- Learn to translate our analytics into the stakeholder's native language.
- Be responsible for the smooth and efficient delivery of products in the Marketing Solutions portfolio.
- Develop project scopes, project plans, risk mitigation strategies, and manage daily project management.
Requirements:
- Track record of experience in analytics and clustering model developments.
- Exceptional data, analytics, and quantitative acumen with an understanding of customer segmentation and marketing insights solutions.
- Experience in explaining data and marketing insights to internal and external stakeholders.
- Effective cross-functional communicator in both written and verbal skills.
- Ability to mentor and lead junior analysts.
What We Offer:
- 26 days' annual leave + bank holidays (increasing with service).
- Global paid wellness days off + a bonus day off to celebrate your birthday.
- A generous contributory pension scheme + access to the TransUnion Employee Stock Purchase Plan.
- Private health care + a variety of physical, mental and financial fitness wellbeing programmes.
- Access to our diversity forums and communities.
TransUnion – a place to grow:
We are open to exploring training and development opportunities for the right candidate.
Flexibility at TU:
We recognise that our people need the freedom to balance their day-to-day lives with their work.
Additional support:
We are committed to fostering an inclusive and diverse workplace.
Interview & Hiring Process:
Most of our recruitment processes are virtual, so you'll get to know our hiring managers and teams over the phone and through video.
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