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Marketing Strategy and Communications Professional

2 months ago

Watford, Hertfordshire, United Kingdom UMENCO TALENT PTY LTD Full time

At Umenco Talent Pty Ltd, we are seeking a talented Marketing Strategy and Communications Professional to join our team. This is an exciting opportunity for someone to take on a pivotal role in shaping the marketing calendar, creating and executing engaging marketing campaigns, and managing CRM and SMS marketing efforts.

We estimate this role will pay around $85,000 per annum based on industry standards and the location of the job. The successful candidate will have proven marketing experience, exceptional writing skills, strong analytical capabilities, and expertise in CRM, SMS, and paid advertising campaigns.

The ideal candidate will oversee the development and optimisation of email and SMS campaigns for both Australian and US markets, leveraging data analytics to elevate key performance metrics. They will work closely with the marketing manager, social media coordinator, and ecommerce teams to develop targeted strategies and maintain a unified brand voice across all channels.

In terms of paid media, the marketing strategy professional will plan and implement advertising campaigns alongside the marketing manager, ensuring a cohesive message across platforms like Facebook, META, and Google. They will also manage sponsorship relationships and ensure all assets and media align with the critical path.