Strategic Marketing Director
4 days ago
About Blue Legal
We are a global law firm partnering with leading organizations to drive strategic growth.
Job Overview:
We seek an experienced Strategic Marketing Director to lead our marketing and business development initiatives across six key sectors.
Key Responsibilities:
- Manage the marketing team, setting clear objectives, conducting regular appraisals, and ensuring high-quality support across all sectors.
- Collaborate with sector leaders to develop business development strategies, ensuring alignment with the firm's overall vision.
- Lead the creation of proposals, bids, panels, and marketing materials for client opportunities, leveraging commercial acumen and project management expertise.
- Provide guidance on budget allocation for sectors, ensuring alignment with marketing priorities.
- Regularly report on marketing activities to senior management and sector teams.
- Oversee branding and PR campaigns to establish thought leadership for the firm and its sector groups.
The Ideal Candidate:
- 10-15 years of experience in marketing and business development, preferably within professional services.
- Strong commercial focus, excellent project management, and organizational skills.
- Bachelor's degree in Marketing, Business, or related field (MBA preferred).
Salary Range: £90,000 - £120,000 per annum, commensurate with experience.
Requirements:
- Valid work experience in a Law Firm, Accountancy Firm, Management Consultancy, Property/Construction Firm, Financial Services Firm, or a high-profile relevant Association or Agency.
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