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Strategic Marketing Director

1 month ago

London, Greater London, United Kingdom Blue Legal Full time

About Blue Legal

We are a global law firm partnering with leading organizations to drive strategic growth.

Job Overview:

We seek an experienced Strategic Marketing Director to lead our marketing and business development initiatives across six key sectors.

Key Responsibilities:

  1. Manage the marketing team, setting clear objectives, conducting regular appraisals, and ensuring high-quality support across all sectors.
  2. Collaborate with sector leaders to develop business development strategies, ensuring alignment with the firm's overall vision.
  3. Lead the creation of proposals, bids, panels, and marketing materials for client opportunities, leveraging commercial acumen and project management expertise.
  4. Provide guidance on budget allocation for sectors, ensuring alignment with marketing priorities.
  5. Regularly report on marketing activities to senior management and sector teams.
  6. Oversee branding and PR campaigns to establish thought leadership for the firm and its sector groups.

The Ideal Candidate:

  1. 10-15 years of experience in marketing and business development, preferably within professional services.
  2. Strong commercial focus, excellent project management, and organizational skills.
  3. Bachelor's degree in Marketing, Business, or related field (MBA preferred).

Salary Range: £90,000 - £120,000 per annum, commensurate with experience.

Requirements:

  • Valid work experience in a Law Firm, Accountancy Firm, Management Consultancy, Property/Construction Firm, Financial Services Firm, or a high-profile relevant Association or Agency.