Marketing Strategy Coordinator

3 days ago


Crewe, Cheshire East, United Kingdom Austin Fraser Full time

Job Overview:

Austin Fraser, a rapidly expanding business based in Crewe, is seeking an experienced Graduate Marketing Executive to join their team. This role offers the opportunity to work on Salesforce CRM, developing strategies, workflows, and data segmentation practices to maximise lead conversion and campaign engagement.

The Role:

  1. Develop targeted email campaigns to drive customer engagement and acquisition
  2. Analyse CRM data to identify opportunities for automated workflows and improved lead nurturing
  3. Collaborate with Sales and Marketing teams to align CRM activity with business objectives
  4. Maintain data health and integrity, striving for constant improvement
  5. Implement proper segmentation and automation
  6. Develop reporting and dashboards on Salesforce to monitor campaign performance

Requirements:

  1. Experience in Marketing, Digital Marketing, CRM, or related field
  2. Degree-level education in Business Studies, Marketing, Media, Product Design, or related field
  3. Basic knowledge of Salesforce desirable
  4. Data management and manipulation skills
  5. Reporting experience using Microsoft Excel
  6. Excellent communication and relationship-building skills

Compensation: Up to £33,000 + Excellent benefits + Progression + Fast Growing Business



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