Marketing Director

2 weeks ago


Kingston upon Hull, United Kingdom ASM Global Full time
About the Role

As a key member of the ASM Global team, you will be responsible for leading and managing the marketing vision to maximize venue income and attendance levels. Your primary objective will be to deliver all aspects of marketing, advertising, and event activation for the site, ensuring that events at the venue are publicized and generate interest throughout the local and national circuit.

Key Responsibilities
  • Develop and implement marketing strategies to drive attendance and revenue growth.
  • Manage and execute marketing campaigns, including social media, email marketing, and event promotions.
  • Collaborate with the senior management team to develop business strategies and policies for the venues.
  • Oversee the creation and distribution of marketing materials, including brochures, posters, and digital content.
  • Manage relationships with promoters, event organizers, and external suppliers to ensure effective marketing and event execution.
  • Monitor and analyze marketing data to optimize campaign performance and inform future marketing strategies.
Requirements
  • Proven experience in marketing, preferably in the arts, entertainment, or events industry.
  • Strong understanding of local and regional entertainment offers and venues to ensure effective marketing strategies.
  • Exceptional copywriting and editing skills, with the ability to produce high-quality marketing materials.
  • Ability to interpret and analyze marketing data to derive actionable insights.
  • Strong organizational and planning skills, with the ability to prioritize tasks and meet deadlines.
What We Offer

At ASM Global, we are committed to providing a dynamic and supportive work environment that allows our employees to grow and develop their careers. We offer a competitive salary and benefits package, including 25 days annual leave, life assurance, and a healthy pension contribution. We also provide opportunities for professional development and training to help you achieve your career goals.

About ASM Global

ASM Global is a world-leading venue management and services company, connecting people through the power of live experiences. We operate a network of over 350 venues worldwide, hosting a wide range of events, from music concerts and sporting events to conferences and exhibitions. Our vision is to create unforgettable experiences that inspire, innovate, and connect people from around the world.


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