Account Director Lead

2 weeks ago

London, Greater London, United Kingdom TalkToToby Full time

We are seeking a seasoned Senior Social Automotive Account Manager to spearhead our thriving, social-first automotive account at TalkToToby.

Key Responsibilities:
  • Leadership & Strategy: Collaborate with our strategy and creative teams to guide a growing account, delivering everything from brand positioning and channel strategies to ongoing social campaigns.
  • Production Oversight: Manage a range of productions, from quick-turnaround projects to high-value, creator-led film and photo shoots.
  • Client Partnership: Build and maintain strong, strategic relationships with clients, acting as their trusted consultant.
  • Social Media Expertise: Develop and oversee creative work tailored for platforms like Instagram and TikTok, ensuring optimal performance and engagement.
  • Big Picture Thinking: Balance attention to detail with a focus on delivering high-quality creative work that meets client objectives.
  • Client Management: Navigate collaborations with licensees and brand partners, offering diplomatic and effective relationship management.
  • Operational Excellence: Lead all aspects of project delivery, from financial oversight and resource allocation to briefings and reporting.
  • Financial Management: Partner with the CSD to monitor budgets, assess burn rates and report on P&L performance.
  • Business Growth: Identify and capitalise on opportunities for organic growth, new service offerings, and client expansion.

We estimate this role will pay around £62,500 per annum, based on experience in London - Hybrid (3:2).

Requirements:
  • A minimum of 5 years' experience in account management, with at least 1–2 years in a comparable role within an integrated or social agency.
  • Experience managing accounts valued at approximately £750k.
  • A background in agency environments, ideally working on brand campaigns and integrated 360 accounts.
  • Proven people management skills, with the ability to inspire and lead high-performing teams.
  • Expertise in social media, with in-depth knowledge of platforms, trends, and performance benchmarks.
  • Excellent presentation, communication, and interpersonal skills to build strong relationships with clients and internal teams.
  • A track record of successful negotiation and selling of ideas, scopes, and projects.
  • Financial acumen and experience managing budgets for both agency and external stakeholders.
  • Strong organisational skills and a process-driven approach, ensuring efficient and effective project delivery.
  • Willingness to travel for meetings and shoots.
  • Multicultural team experience, with fluency in English (German proficiency is a plus).

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