Off-Page SEO Strategist
3 weeks ago
About Fibre Marketing
Fibre Marketing is a leading specialist search marketing agency with a diverse and talented team. We're committed to delivering exceptional results for our clients in the search marketing industry.
As an Off-Page SEO Specialist, you'll play a crucial role in enhancing your clients' online visibility through strategic link building initiatives. You will be responsible for analysing link profiles, conducting competitor analysis and benchmarking, as well as researching and deploying various link-building tactics. You'll apply tried and tested strategies across multiple markets and industries to drive organic traffic and improve your clients' search engine rankings.
Job Description:
- Analyse and assess backlink profiles of clients and competitors to identify gaps and new link opportunities
- Build competitor benchmarking and develop link building campaigns to meet requirements
- Execute tried and tested link building methods to achieve consistent results in the form of improved rankings
- Research and implement a diverse range of link-building tactics, including guest blogging, influencer outreach, and content syndication
- Collaborate with cross-functional teams to integrate link-building strategies into broader marketing initiatives in digital PR, and within the clients' own marketing activities
- Monitor and evaluate the performance of link-building campaigns, providing regular reports and insights to stakeholders
- Stay up-to-date with the latest SEO trends and algorithm updates to ensure the effectiveness of link-building efforts
We're looking for:
- A minimum of one year's experience in a link building role
Essential Skills:
- Expertise in local link-building strategies to enhance rankings in specific regions
- Demonstrated experience in reaching out to high-authority government websites and directories
- Solid understanding of SEO metrics and their impact on strategy
- Skilled in developing and executing successful link-building campaigns
- Consistent track record of meeting link-building KPIs
- Strong relationship-building skills to collaborate with webmasters and bloggers, securing valuable backlinks
Benefits:
- 25 days holiday as standard, plus bank holidays, your birthday, and Christmas
- Quarterly wellbeing days
- Quarterly all-expenses-paid company socials
- Flexible working
- Salary: £24k or above depending on experience
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