Digital Marketing Strategist
6 days ago
**About Veeva Systems, Inc.**
Veeva Systems, Inc. is a pioneering force in industry cloud solutions, empowering life sciences companies to accelerate the delivery of therapies to patients worldwide.
The company's mission-driven approach is centered around four core values: Do the Right Thing, Customer Success, Employee Success, and Speed. Embracing a flexible work environment, Veeva supports employees' preferences for working from home or in the office, fostering an ideal setting for productivity and success.
The Role
In this Associate Field Marketing Manager position at Veeva, you will have the opportunity to collaborate with a high-caliber team at a rapidly growing company, driving meaningful impact across various areas, including communications, demand generation, events, and digital marketing.
Key Responsibilities
- Develop and execute field marketing plans, encompassing event and webinar execution, virtual customer conference support, partner and customer communications.
- Manage webinar logistics and execution for marketing, alliances, and customer success teams.
- Collaborate with internal teams such as product marketing, creative services, content, product, communications, and digital teams to manage field marketing program components.
- Assist in creating and editing marketing content, including social posts, videos, corporate templates, and other program materials, while repurposing existing content for internal and external use.
- Support the execution and optimization of outreach programs to engage current and prospective customers leveraging LinkedIn, Twitter, YouTube, Google AdWords, and other channels.
- Help organize and coordinate Veeva virtual and industry events, including logistics, internal and external communications, event app management, and reporting.
- Contribute to weekly and monthly marketing program reporting and metrics (Pardot, Salesforce, Google Analytics, Google AdWords, etc.).
Requirements
- 2+ years of marketing or equivalent experience.
- Self-directed and able to manage multiple stakeholders, priorities, and multiple projects under aggressive timelines and expectations.
- Exceptional communication, writing, and organizational skills.
- Expert in Microsoft Word, PowerPoint, and Excel.
- Proficient in delivering content via social media tools, including LinkedIn and Twitter.
Estimated Salary Range: $80,000 - $110,000 per year
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