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Media Operational Specialist
1 month ago
We are seeking a skilled Media Operational Specialist to join our team at Adecco UK Limited. As a key member of our global client's support team, you will be responsible for defining and implementing a media strategy that drives acquisition and retention of consumers.
Responsibilities:- Manage the media budget and prioritize strategic investment decisions based on business priorities, consumer insights, and media data.
- Support the development and implementation of the media calendar and campaigns to maximize acquisition and retention of consumers.
- Allocate and optimize media spend across different media channels.
- Ensure all campaigns provide a holistic consumer journey experience.
- Collaborate with brand and retailer teams to define forecasting, meet KPIs, and generate incremental sales.
- Manage day-to-day relationships with retailers and media agencies.
- Analyse performance data and provide strategic recommendations to drive optimisation.
This role requires a strong understanding of media strategies, excellent communication skills, and the ability to work collaboratively with cross-functional teams. The ideal candidate will have experience in media budget management, campaign implementation, and performance analysis.
Estimated Salary:£45,000 - £60,000 per annum (dependent on experience).