Digital PR and Outreach Director
1 month ago
Innovative Campaigns Manager
About ICSWe are a dynamic digital agency that drives exceptional results for our clients. Our team has achieved award-winning campaigns, and we're now seeking an experienced PR Manager to join our senior team.
Key Responsibilities- Lead multiple digital PR campaigns, ensuring timely completion, meeting KPIs, and staying within budget
- Develop innovative outreach strategies, confidently pitching concepts internally and externally to clients
- Scope digital PR campaigns, identifying data sources, key angles, and media targets
- Set media strategy and review media lists for targeted outreach
- Review press releases and written content, offering constructive feedback to support team development
- Resolve campaign issues, including identifying new angles for press outreach
- Communicate with clients on campaign progress, offering consultancy on calls and through written communications
- Collaborate with the team to identify growth opportunities for clients
- Proven experience as a Digital PR Manager, delivering successful campaigns and achieving targeted results
- Excellent written and verbal communication skills, collaborating with journalists, clients, and press release writing
- Strong time-management and organisational skills
- Solid understanding of creative and reactive link-earning campaigns
- Good awareness of SEO and analytics, including their application in digital PR opportunities
- Competitive salary: £33,000 - £37,000 (dependent on experience)
- 33 paid holidays per year
- Birthday off work
- Work abroad policy (up to 30 days per year)
- Competitive pension scheme
- Hybrid working policy
- Industry-leading family policies
- Life assurance and private Bupa healthcare
- Free breakfasts on Mondays and Wednesdays
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