Brand Voice Specialist
2 months ago
About the Role
As a key member of our team at Green Park Content, you will play a vital role in shaping the narrative of our clients' brands. Your expertise in crafting compelling copy will help us deliver top-notch content that resonates with our audience.
Key Responsibilities
- Routinely write engaging content for various mediums, including video scripts, digital collateral, branding, advertising, social media, websites, and proposals.
- Collaborate closely with our creative production team, including the social media team, to develop copy and contribute content ideas.
- Work with designers to create rich, textured ads that showcase the creative concept.
- Engage in brainstorming sessions and present new ideas and concepts.
- Stay up-to-date on writing trends, principles, and techniques.
- Utilize principles of user experience design and storytelling to create informed copywriting decisions.
- Defend your copy decisions with a user-first rationale.
- Develop a brand's manifesto through a brand essence that will guide all future creative.
- Define and understand the brand's language, voice, and tone in their brand guidelines.
Requirements
- 4+ years of copywriting experience in online advertising.
- Bachelor's Degree in a relevant field.
- Great communication skills: engaging, articulate, and tells a great story.
- Experience in writing SEO content.
About Us
Green Park Content is a leading provider of high-quality content solutions. Our team of experts is dedicated to delivering exceptional results that meet and exceed our clients' expectations.
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