Brand Voice Specialist

2 months ago

London, Greater London, United Kingdom Green Park Content Full time

About the Role

As a key member of our team at Green Park Content, you will play a vital role in shaping the narrative of our clients' brands. Your expertise in crafting compelling copy will help us deliver top-notch content that resonates with our audience.

Key Responsibilities

  • Routinely write engaging content for various mediums, including video scripts, digital collateral, branding, advertising, social media, websites, and proposals.
  • Collaborate closely with our creative production team, including the social media team, to develop copy and contribute content ideas.
  • Work with designers to create rich, textured ads that showcase the creative concept.
  • Engage in brainstorming sessions and present new ideas and concepts.
  • Stay up-to-date on writing trends, principles, and techniques.
  • Utilize principles of user experience design and storytelling to create informed copywriting decisions.
  • Defend your copy decisions with a user-first rationale.
  • Develop a brand's manifesto through a brand essence that will guide all future creative.
  • Define and understand the brand's language, voice, and tone in their brand guidelines.

Requirements

  • 4+ years of copywriting experience in online advertising.
  • Bachelor's Degree in a relevant field.
  • Great communication skills: engaging, articulate, and tells a great story.
  • Experience in writing SEO content.

About Us

Green Park Content is a leading provider of high-quality content solutions. Our team of experts is dedicated to delivering exceptional results that meet and exceed our clients' expectations.

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