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Digital Marketing Lead
2 months ago
Are you a data-focused professional looking to drive business growth through personalized marketing strategies? We're seeking a Senior CRM Executive to join our team at Harnham, a leading recruitment agency.
About the Role:
We're looking for a highly skilled and experienced Senior CRM Executive to lead our CRM strategy and drive business growth through data-driven insights. As a key member of our CRM team, you will be responsible for extracting insights from our CRM database to guide and shape CRM campaigns, collaborating with senior leadership to develop and implement effective marketing strategies.
Key Responsibilities:
- Develop and execute CRM strategies to drive business growth and customer engagement
- Extract insights from CRM data to inform marketing campaigns and improve customer experience
- Collaborate with senior leadership to develop and implement effective marketing strategies
- Manage and maintain CRM systems and processes to ensure data accuracy and integrity
- Provide data-driven insights and recommendations to inform business decisions
Requirements:
- Proficiency with CRM systems and data analysis tools
- Strong commercial awareness and excellent communication skills
- Experience with AB testing and data-driven marketing
- Passion for marketing and CRM with a solid understanding of industry trends
- Ability to work in a fast-paced environment and prioritize multiple tasks
What We Offer:
- A supportive work culture with the option to work from home twice a week
- Opportunities for career growth and development
- A competitive salary and bonus structure
- A comprehensive benefits package