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Digital Marketing Manager

2 months ago

Altrincham, Trafford, United Kingdom Focus 5 Recruitment Full time
About the Role

We are seeking a highly organized and data-driven Digital Marketing Manager to join our client, a leading Marketing Consultancy in Cheshire. As a key member of the team, you will be responsible for developing and executing a comprehensive digital strategy that drives growth and conversions.

Key Responsibilities
  • Develop a Digital Strategy that aligns with the client's overall Sales and Marketing Strategy and targets.
  • Drive Growth through expertly managing and optimizing CRM activities, website user experience, and implementing wider digital marketing activities such as SEO, PPC, and remarketing.
  • Analyze User Behavior and refine and adapt digital marketing activities to increase response and sales.
  • Manage Platform Integrations and suggest new integrations to streamline and enhance processes and sales.
  • Measure and Report on digital marketing activities against set KPIs and targets.
Requirements
  • Minimum 3-5 years of B2B CRM/digital experience, ideally with knowledge of ActiveCampaign.
  • Results-Obsessed with a proven track record in B2B CRM, automation, database management, email marketing, and digital marketing.
  • In-Depth Knowledge of WordPress and website development, as well as solid knowledge of analytics tools.
  • Strong Analytical Skills and data-driven thinking, with up-to-date knowledge of the latest trends and best practices in digital marketing and measurement.