Technical SEO Specialist

2 months ago

Bournemouth, Bournemouth, United Kingdom ColdBanana Full time

About ColdBanana

ColdBanana is a leading.Net agency with a vision to be one of the top.Net agencies in the South, creating in-depth solutions for our clients to enhance their customer experience.

We are an award-winning company with over 25 staff, dedicated to developing great technology for everyone. Our work spans charities, financial institutions, and public services. We pride ourselves on being part of the evolution of daily online experiences for the better and value our employees as our most valuable asset

Job Summary

We are seeking an assertive and creative Technical SEO Manager to join our team. The successful candidate will be responsible for optimizing our websites to meet the technical requirements of search engines. The primary focus will be on improving the structure, performance, and accessibility to enhance search engine rankings and creating clear roadmaps and evidence-based strategies to deliver results for clients.

  1. Improving functionality by ensuring proper site functionality and implementing best SEO practices in collaboration with developers.
  2. Boosting traffic through strategic keyword implementation across sites.
  3. Improving user experience by ensuring pages render properly across devices and in the user's preferred language.
  4. Increasing click-through rates of organic listings using off-site SEO tactics, including schema markup and metadata optimization.
  5. Increasing conversions by improving technical aspects of websites, from speed to proper interlinking.
  6. Conducting competitor research and analysis to stay updated on the latest SEO trends and implement new tactics.

Key Responsibilities

  1. Develop and implement SEO strategies to improve search engine rankings and drive traffic to our websites.
  2. Collaborate with developers to ensure proper site functionality and implement best SEO practices.
  3. Conduct keyword research and implement strategic keyword implementation across sites.
  4. Ensure pages render properly across devices and in the user's preferred language.
  5. Implement off-site SEO tactics, including schema markup and metadata optimization.
  6. Conduct competitor research and analysis to stay updated on the latest SEO trends.

Requirements

  1. Well-versed in HTML, CSS, JS, and site architecture.
  2. Ability to make calculated changes in website content.
  3. Theoretical understanding of on and off-page SEO strategies, including backlink profiles.
  4. Hands-on experience with Google Analytics, Google Search Console, Moz, Ahrefs, SEMRush, and other relevant SEO tools.
  5. Functional knowledge of Chrome DevTools, structured data markup, content analysis tools, and AMP.
  6. Conceptual knowledge of Conversion Rate Optimization and UX principles.
  7. Broad understanding of social media platforms and their influence on SEO.
  8. Ability to anticipate common website problems and provide detailed analysis with performance recommendations.
  9. Good interpersonal skills to coordinate with internal teams and manage projects with clients.

Desirable Qualifications

  1. A go-getter and team player with a passion for mastering digital practices.
  2. Motivated to stay updated on the latest industry trends and research market competition for acute SEO strategies.
  3. Creative, flexible, and willing to innovate.
  4. Assertive in voicing opinions for the greater good of projects.
  5. Experience managing large and complex projects.
  6. Experience in agency or client-side SEO roles.

What We Offer

  1. A competitive salary based on experience.
  2. Long-term progression plan.
  3. 28 days holiday (including bank holidays).
  4. An additional holiday for every year with us.
  5. Annual profit-based bonus.
  6. Cycle to work scheme.
  7. Tech scheme.
  8. Occupational sick pay.
  9. Free Friday breakfast.
  10. Pension scheme.
  11. Relaxed office environment.

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