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Product Director, Media Transformation

1 month ago

London, Greater London, United Kingdom Gilbride Management Group (GMG) Full time
About Choreograph

Choreograph is WPP's global data products and technology company. We're dedicated to revolutionizing marketing by developing the fastest, most connected data platform that bridges marketing strategy with scaled activation.

We work closely with agencies and clients to transform the value of data by combining technology, data, and analytics capabilities. This is achieved through our Open Media Studio, an AI-enabled media and data platform for the next era of advertising.

The Media Futures Group (MFG) is a bespoke team within WPP that delivers on our commitment to Google for a more strategic, creative, and integrated media approach established to drive better business results. The MFG team comprises best-in-class integrated media experts who collaborate to enhance media's contribution to Google's business. Our team operates in a seamlessly integrated way across strategy, planning, investment, creative, business sciences, analytics, data, and technology.

We are seeking a highly skilled Product Director, Media Transformation, who will play a pivotal role for one of GroupM's most important clients, Google. As a key member of the EVP, Product (MFG) team, you will be fully embedded within Google's agency team, Media Futures Group (MFG), and work closely with the VP, Innovation & Automation, and VP, Data Management to deliver bespoke product solutions to the MFG team.

Job Description
  • Lead a 'full stack' product team comprising product, software engineering, data engineering, data science, UX, and enablement resources.
  • Spearhead the strategic direction for product on the account, ensuring alignment with client goals and priorities.
  • Partner with our commercial team to develop commercial models for the product deployed on Google, ensuring the client recognizes the value it creates.

You will act as a subject matter expert on the application of technology and AI within media, fostering thought leadership within the organization. Additionally, you will champion a culture of diversity, inclusion, and belonging within the organization, fostering an environment where all team members can thrive and contribute to our success.

We offer a salary range of $160,000 - $200,000 annually, depending on experience. This role requires progressive experience in senior leadership roles, utilizing data and technology to develop products that enable true competitive advantage and growth. You should possess advanced knowledge in the way media is planned, activated, and measured, as well as a proven ability to use this knowledge to drive product vision and strategy.

A strong strategic thinker and problem-solver, you will be able to identify the appropriate course of action and see the longer-term, bigger picture. Experience leading teams of data and technical specialists to deliver ambitious and multifaceted product roadmaps is essential.

About Gilbride Management Group (GMG)

Gilbride Management Group (GMG) is a worldwide media agency network that represents global clients. We embrace and celebrate diversity, inclusivity, and equal opportunity, committed to building a team that represents a variety of backgrounds, perspectives, and skills.