Marketing Assistant
4 weeks ago
About Power Electrics
Power Electrics is a leading provider of innovative solutions for the power generation industry. We are committed to delivering exceptional customer service and excellence in all aspects of our business.
Job Summary
We are seeking a highly motivated and experienced Marketing Assistant to join our team. The successful candidate will be responsible for assisting in the development and implementation of marketing strategies to promote our products and services.
Key Responsibilities
- Assist in the creation and implementation of marketing campaigns to promote our products and services.
- Develop and maintain relationships with key stakeholders, including customers, suppliers, and partners.
- Conduct market research and analysis to identify trends and opportunities.
- Assist in the development of marketing materials, including brochures, case studies, and website content.
- Monitor and analyze website performance using Google Analytics.
- Measure and analyze website performance using Google Analytics.
- Record and process enquiry data received via the website.
- Monitor and continuously improve the SEO performance of the website.
- Write engaging, on-brand and SEO-friendly content for various channels, including the website, social media, email and brochures.
- Manage a content marketing plan in line with the marketing plan.
- Coordinate with technical members of staff to write technical product pages and brochures as well as regular blog posts and case studies for the website.
- Manage Power Electrics' social media platforms and monitor their performance to identify areas of improvement.
- Create a social content plan to build and engage Power Electrics' social media audiences.
- Build a GDPR-compliant subscriber base to send digital communications via email.
- Compile reports on digital activities as requested by the Marketing Manager.
- Compile content marketing reports through various digital channels.
- Assist in the organising of events and conferences.
- Keep abreast of competitor activity (promotions, marketing, messaging) and produce reports.
- Arrange marketing meetings and minutes.
- Comply with the Company's Health & Safety Policies.
- Comply with all aspects of the company ISO 9001:2022 procedures, proactively contributing to the company's continuous improvement programme.
- Some creation and editing of PDFs, photos and diagrams through Adobe programs such as InDesign, Illustrator and Photoshop.
Requirements
- 3-4 years of marketing experience.
- Knowledge of Marketing Principles.
- Strong skills in organisation, prioritisation and time management.
- Ability to manage multiple tasks.
- Strong communication skills.
- Degree-level qualification, preferably in a Marketing, Business or Communications field.
What We Offer
We offer a competitive salary, excellent development and progression opportunities, company pension scheme, private medical scheme, life assurance scheme, and access to more healthcare support and counselling services to help protect employees' financial, emotional, and physical wellbeing.
Our Philosophy
At Power Electrics, we welcome a variety of cultures, experiences, and backgrounds. We ensure that all management decisions made regarding employment are done with fairness and without regard to race, colour, religion, sex, age, disability, or sexual orientation. We are solely committed to adhering to the principles of equal and inclusive employment.
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