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Senior Communications Manager

1 month ago

Woking, Surrey, United Kingdom RSC Full time
About the Role

We are seeking a highly skilled and experienced Senior PR and Communications Manager to join our team at KFC. As a key member of our Corporate Affairs & Sustainability team, you will play a critical role in shaping and driving our external communications strategy, building our reputation as a modern, responsible brand that delivers good growth and benefits people and communities everywhere.

Key Responsibilities
  • Develop and execute a comprehensive communications strategy that integrates with and supports the wider Brand and business plan.
  • Work closely with our agency partner Headland to deliver the Corporate Reputation strategy, alongside our Senior Policy & Reputation Manager, Public Affairs Manager, and Community Engagement Partner.
  • Lead our visible leadership programme, working with our senior leadership/management team on profile-raising opportunities to make KFC's good growth story visible through effective storytelling.
  • Provide strategic counsel and briefings for senior leadership/management team on key issues and engagement with a range of media, through a structured engagement programme.
  • Harness the power of storytelling through creating compelling and creative narratives and key messages.
  • Storymine the business for good news and updates to share with our key stakeholders and media.
  • Coordinate multiple stakeholders and advise senior leadership on significant reputational issues to the business.
  • Project manage brilliant, reputation-building communications campaigns, centred around bringing to life our ESG agenda and commitments to being a responsible business in an engaging way, with full strategic campaign oversight, using media relations and other tactics.
  • Act as the first point of contact for the press office team (run via our PR agency freuds) – helping to develop, craft, and approve media statements in our distinctive voice.
  • Be a representative for KFC with the media, including owning and fostering key relationships with media.
  • Have the know-how and experience to expertly manage media crises and manage and monitor issues, alongside full business co-ordination.
About You

We're looking for someone who is really enthusiastic and passionate about what they do. Fire us up with the potential for what we could achieve in this space. This is a role that requires the ability to make an impact and influence at the most senior level. With our management team, senior leaders, and franchisees. You will need gravitas and credibility. You'll also need to be super bright, a naturally strategic thinker, and be a confident and accomplished presenter and communicator. You'll need to be able to develop relationships across all functions of the business, and at all levels, to find the right answers or to get the help you need to deliver a project. You'll have an understanding of the balance between the external pressures and demands of stakeholders – and the internal pressures of a commercial business. Last, but not least, you won't be a dry, corporate 'suit'. KFC is a fun place to work with a unique culture. Yes, you'll be super smart and fully plugged into current affairs and macroeconomic environment to deliver top strategic counsel, but you'll also not take yourself too seriously (we sell fried chicken, after all).

What We Offer

We offer a range of benefits, including flexible, hybrid working, a generous pension, 'Fri-Yay' time, Live Well Days, and a bonus scheme. We also offer private healthcare, including access to Digital GP, with the option to increase to include family cover. Flexible and Voluntary benefits include Dental Insurance, Health Screening, and Gym Discounts. We also offer Study Support, Parental Leave, and Colleague Discount. Our Commitment to You Our customers come from all walks of life and so do our teams. We value, support, and celebrate the things that make Team KFC authentic and original and all candidates – regardless of age, background, ethnicity, gender, ability, religion, or sexual orientation. We welcome applications from underrepresented groups in our industry such as women, people with disabilities, ethnic minorities, and members of the LGBTQ+ community. To make your journey with us accessible and tailored to your needs, we encourage you to let us know if you'd like any additional support with your application, have a disability or condition that may affect your performance during your recruitment process, or any other requirements. Neurodiverse? Our accessibility toolbar can support you when you apply. Ready to apply? If you are ready to bring your passion, skills, and dedication to KFC, we encourage you to apply now. We look forward to welcoming you to our team and embarking on this extraordinary journey together. Bring it.