Customer Relationship Management Specialist

9 hours ago


East Liverpool, Ohio, United Kingdom Travel Trade Recruitment Limited Full time

About Us

Travel Trade Recruitment Limited is a leading recruitment agency specialising in the travel industry.

We are seeking a highly skilled CRM and Data Executive to join our team in Chester.

Job Description
  • The successful candidate will support our CRM strategy to improve customer loyalty and retention.
  • They will work closely with the CRM Manager to plan and execute email and SMS marketing campaigns.
  • This includes setting up, scheduling, and deploying one-time, recurring, and triggered campaigns.
  • The ideal candidate will have a strong understanding of key marketing principles and experience with A/B testing.
  • They will also have excellent project management skills and be able to communicate effectively with internal stakeholders.
  • The role requires strong attention to detail, a strong work ethic, and the ability to manage key stakeholders.
Key Responsibilities
  • Supporting the CRM strategy to improve customer loyalty and retention.
  • Working with the CRM Manager to plan and execute email and SMS marketing campaigns.
  • Setting up, scheduling, and deploying one-time, recurring, and triggered campaigns.
  • Managing monthly email marketing calendars and delivering flawless campaign execution.
  • Ensuring marketing meets agreed tone of voice and brand guidelines.
  • Using reporting tools like Google Analytics to analyze email statistics and report on consumer insights.
  • Analyzing the performance of email marketing campaigns to provide actionable insights and improvements for future development.
Requirements and Qualifications
  • A minimum of 2 years' experience in CRM marketing is desirable.
  • Proven experience in a digital marketing position or similar role is essential.
  • Strong understanding of key marketing principles: consumer needs and journey, user experience, target audience, etc.
  • Experience with A/B testing is required.
  • Strong project management skills are necessary.
  • Excellent attention to detail, strong work ethic, and natural communication skills are required.
Working Hours and Salary

This is a full-time office-based position requiring 37.5 hours per week, Monday to Friday, 9am to 5.30pm.

The estimated salary for this role is £47,500 per annum, depending on experience.



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