Content Strategist

2 weeks ago


London, Greater London, United Kingdom Legon Ventures Full time
About the Role

We're seeking a skilled Content Writer to join our team at Legon Ventures, a leading business media brand. As a Content Writer, you will be responsible for creating high-quality, engaging content for our LinkedIn and email platforms.

This is an exciting opportunity to be part of a growing business that is poised to make a significant impact. You will have the chance to work on a variety of projects, including researching content ideas, writing copy for our LinkedIn profile, and analyzing data to optimize our content strategy.

Key Responsibilities:

  • Research and develop content ideas using our competitor research method.
  • Write engaging copy for our LinkedIn profile, including text posts and carousel posts.
  • Analyze data and optimize our content strategy based on past performance.
  • Write lead magnets and email automation flows.
  • Create landing pages and A/B test them.
  • Develop targeted offers to drive engagement and conversion.

Requirements:

  • Proven copywriting skills, with the ability to craft compelling hooks and drive action.
  • Strong research skills, with the ability to understand what works in other industries and apply it to our niche.
  • Creative skills, with an eye for what looks good in content and the ability to design similar pages.

Desirable Attributes:

  • Accountability: taking responsibility for results.
  • Proactivity: learning by taking action and learning from results.
  • Solution-driven: coming to us with solutions for problems, not just problems.
  • Bias for speed: turning around projects quickly and taking pride in this quality.
  • Process-driven: always thinking about how to scale and using data to inform decisions.

Non-Negotiables:

  • Professional writing experience.
  • A commitment to self-study and continuous improvement.
  • Experience with email marketing.

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