Digital Marketing Specialist

5 days ago


Cardiff, Cardiff, United Kingdom ROC Recruitment Full time
About the Role

We are seeking an experienced Marketing Coordinator to join our team at ROC Recruitment. As a key member of our marketing department, you will play a crucial role in implementing our digital marketing strategy and driving business growth.

Key Responsibilities
  • Support the E-commerce Trading Manager in developing and executing our digital marketing strategy across multiple channels, including email, Instagram, and Facebook.
  • Plan and execute social media campaigns on a daily basis, ensuring our brand is consistently represented and our messaging is engaging and effective.
  • Manage the development and deployment of all email marketing campaigns, working closely with our Digital Design team to create compelling content that drives results.
  • Liaise with Merchandise teams to understand trade focus and product launches, ensuring our marketing efforts are aligned with business objectives.
  • Assist with the planning and execution of our digital marketing calendar, ensuring seamless execution and timely delivery of marketing campaigns.
  • Report on weekly and monthly digital marketing performance, providing actionable insights and recommendations to drive future growth and improvement.
  • Respond to customer queries across all social channels, working closely with our Customer Service team to ensure timely and effective resolution.
Requirements
  • Minimum 2-3 years' experience in digital marketing, specifically in a fashion environment, with expertise in Instagram, Facebook, and email marketing.
  • Knowledge of Google Analytics, Facebook Business Manager, and Mailchimp/Mapp, with a strong analytical mindset and attention to detail.
  • Excellent organisational skills, including prioritisation and multi-tasking, with a proven ability to work effectively in a fast-paced environment.
  • Excellent team player, with a willingness to learn and acquire new skills, and a collaborative approach to working with cross-functional teams.


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