Programmatic Advertising Strategist

1 month ago


Holborn, Greater London, United Kingdom Digital Ad-network Full time
Programmatic Advertising Expertise

As a Programmatic Advertising Strategist at Digital Ad-network, you will play a key role in shaping the advertising operations department and guiding programmatic advertising efforts. Your expertise will be instrumental in developing a strategic roadmap for all programmatic advertising, aligning with technology partners, and building a team to manage campaigns.

Key Responsibilities
  • Plan and execute present and future campaigns, ensuring alignment with business objectives
  • Develop and implement a strategic roadmap for programmatic advertising, including planning, trafficking, trading, optimizing, and delivering insights on campaign performance
  • Collaborate with technology partners to ensure seamless integration and optimal campaign performance
  • Build and lead a team to manage campaigns, providing guidance and support as needed
Requirements

To succeed in this role, you will need to have a deep understanding of programmatic advertising, including planning, trafficking, trading, and optimization. Strong leadership and collaboration skills are also essential, as you will be working closely with technology partners and building a team to manage campaigns.



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